In this episode of Revenue Roadmap, Anthony Karls and guest Lisa Filip dive into effective content marketing strategies for driving revenue in local businesses. They explore a proven formula, common mistakes, and the importance of great content. Lisa shares insights from the book 'Crucial Conversations' and emphasizes the value of educational, entertaining, and inspirational content. Tune in to learn how to build trust with your audience and achieve long-term success.

00:00 Introduction and Welcome
00:28 Book Recommendation: Crucial Conversations
02:37 Diving into Content Marketing
04:26 Common Mistakes in Content Marketing
06:36 The Importance of Good Content
08:40 Building Trust Through Content
13:28 The Long Game of Content Marketing
16:26 Conclusion and Final Thoughts

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https://www.rocketclicks.com/client-education/maximizing-revenue-through-strategic-content-marketing

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