Managing the different algorithms of social media platforms can be a difficult task when allocating your marketing budget but especially when changes are made and new features are added consistently.

In this video, Chris Carr, Farotech CEO, and Lindsey Daku, Account Communications Director, discuss the sometimes tedious process of monitoring updates on platforms such as Google, LinkedIn, and Facebook. To this end, another benefit of a team-based approach is the ability to see what works best for your business and swap out coordinators in your system when necessary to utilize your marketing budget to its fullest capabilities

Watch the full podcast here!

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