The Academy Presents podcast

Maximizing Your Real Estate Funnel: Tips for Lead Generation, Conversion, and CRM Integration with Dan Fradenburgh


Listen Later

Dan Fradenburgh is a seasoned commercial real estate partner who specializes in offering CRM, online web funnels and applications, and social media marketing for mid-to-large commercial real estate property focused sponsors. He is currently serving as the CTO at Lorren Capital in Wichita Falls, TX, where he oversees technology and promotions. As the founder of FunnelFixing.com, Dan leads a full-stack CRM agency that helps businesses streamline their operations and enhance their customer experience. He is also the owner of 506b.me, a commercial syndication compliance and partnership creation platform that assists real estate investors with regulatory compliance. In addition, Dan hosts "Who Are You Helping," a podcast where he helps people share their professional and philanthropic endeavors, enabling his network to select professionals and charitable causes directly or indirectly. Dan's CHANCE ENCOUNTER podcast episodes are designed for commercial real estate investors and take only 15 minutes to record, documenting their relationships for 506b purposes by discussing their motivations and roles in commercial property acquisition/operation/flipping.

Are you interested in real estate investing but don't know where to start? Look no further! In this episode, we chat with Dan, who shares valuable tips on email marketing, relationship-building, and the importance of compliance with SEC rules. Dan emphasizes the value of building email lists and documenting investor relationships to comply with regulations. He also recommends 506 BMI, a platform to build virtual relationships with investors. The conversation then shifts to the importance of funnels in marketing, whether analog or digital. Dan shares his insights on email open rates, segmenting an email list, and automated email campaigns. Additionally, he sheds light on the challenges of using CRMs and the importance of selecting a merchant account provider that integrates with payment gateway and shopping cart software. Join us for an insightful discussion on real estate investing and learn how you can save time, avoid costly mistakes, and achieve your dreams in this lucrative industry.

[00:01 - 07:36] Building an Email List For Real Estate Investing

  • The importance of building an email list for real estate investing
  • Tips on making it easy for people to join your email list
  • The importance of documenting relationships with investors

[07:37 - 14:35] Maximizing Your Funnel: Analog and Digital Strategies for Lead Generation and Conversion

  • Other funnel strategies aside from ClickFunnels
  • Face-to-face events as a top-of-the-funnel strategy
  • Importance of segmenting your email list
  • The need for expert knowledge in automations

[14:36 - 22:10] Navigating the Complexities of CRM and Shopping Cart Integration

  • Challenges of navigating CRM and the need for shopping cart CRMs
  • Popular email drip program Active Campaign
  • Integration of shopping cart CRMs with payment gateways and merchant accounts

[22:11 - 28:41] Closing Segment

  • The importance of merchant account integration with payment gateway and shopping cart software
  • Listeners can visit FunnelFixing.com, 506b.me, dandoesdeals.com, RealEstateisaSCAM.com, figgerridout.com, and youtube.com/@DanFradenb
...more
View all episodesView all episodes
Download on the App Store

The Academy Presents podcastBy Angel Williams