Greg Mohr hosts Maxwell Ivey to discuss the vital role of accessibility in franchising. They explore the market potential of the disability community and the benefits of hiring people with disabilities. The conversation addresses challenges with screen readers and the importance of accessible online forms. Corporate responsibility in digital accessibility is emphasized, along with services for improving web accessibility. Financial aspects of franchising are covered, alongside the benefits of apprenticeships and franchisor support. They stress the need for accessible franchise documents and offer insights on effective client communication. The episode concludes with information on how to contact Maxwell Ivey.

https://www.theaccessibilityadvantage.com/home

(0:00) Introduction and the Importance of Accessibility with Maxwell Ivey

(4:08) Market Potential of the Disability Community

(5:54) Benefits of Hiring People with Disabilities

(9:29) Screen Reader Challenges and Accessible Forms

(20:47) Corporate Responsibility in Digital Accessibility

(23:35) Services for Improving Web Accessibility

(25:31) Financial Aspects of Franchising

(28:29) Apprenticeships and Franchisor Support

(30:20) Ensuring Franchise Documents are Accessible

(33:38) Contacting Maxwell Ivey and Client Communication