Tom Mayenknecht gets into how the BC Lions can refresh their fanbase, suggesting it has to be a long, strong and protracted campaign

Mayenknecht: Lions need smart, protracted marketing campaign to refresh fanbase

Mike Halford and Jason Brough make up the new way to start your workday. Former Kurtenblog radio Halford and Brough make the move to a daily sports radio show, bringing their unique insight, analysis, and humour to the biggest stories in the sports world.  Weekdays 6am - 10am

Sports

Mike Halford and Jason Brough make up the new way to start your workday. Former Kurtenblog radio Halford and Brough make the move to a daily sports radio show, bringing their unique insight, analysis, and humour to the biggest stories in the sports world. Weekdays 6am - 10am

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Mayenknecht: Lions need smart, protracted marketing campaign to refresh fanbase

Mayenknecht: Lions need smart, protracted marketing campaign to refresh fanbase