(Bonus Clip) Guest Paul Dunay, Social Media Machine and Global Managing Director of Services and Social Marketing for Avaya

Are you using social media to provide amazing customer support at a fraction of typical costs? Any marketer who's playing to win MUST be aware of Paul's insights about the true measures of social media: loyal, happier customers and increased revenue.

Bonus Clip - Mining Intelligence from Social Media (http://s3.amazonaws.com/cpshowaudio/pd_090110%2Fint_extra1_pdunay.mp3)