(Part Two) Guest Christopher Ryan, author of How to Create an Unstoppable Marketing and Sales Machine
Don't wait for the CEO to sign you up! Christopher talks about the common gaps between sales & marketing...and practical steps to profit-driven collaboration. He brings over 20 years of hands-on experience to the issue of sales and marketing alignment.
Part 2 - You Already Have People, Technology and Tools...Now Get Them Working Together (http://s3.amazonaws.com/cpshowaudio/int_cryan_p2.mp3)