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Discover unmet customer needs with Jobs to be Done and a unique customer interview technique.
The post MBA184: Discover What Customers Want with JTBD appeared first on Mastering Business Analysis.
By Dave Saboe, CBAP, PMP, CSM | Certified Business Analysis Professional | Agile Coach4.7
8282 ratings
Discover unmet customer needs with Jobs to be Done and a unique customer interview technique.
The post MBA184: Discover What Customers Want with JTBD appeared first on Mastering Business Analysis.

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