This week Dan and Dara discuss the four things analytics practitioners should consider before rolling out Google Analytics 4 (GA4). Spoilers, it's all new... give it a week and this will probably be outdated too!

Dan is still plodding along with the house purchase and Dara promises to share some photos of the company social (if we can remember who took them).

Leave a rating and review in the places one leaves ratings and reviews, or suggest a new topic by emailing Dan and Dara at [email protected].

The post Measured Opinions #3: What to know before you start with GA4 appeared first on Measurelab.