Media Endeavor

In this episode of Voices of Leadership, we sat down with Jason Fishman, founder of DNA   @DigitalNicheAgency , and another fellow  @ForbesCouncils member, to discuss investor marketing, crowdfunding, and what founders often misunderstand about raising capital. This conversation breaks down the strategy, math, and communication required to run a successful Reg CF or Reg D campaign.

Jason shares how his agency has supported more than 500 companies through investment crowdfunding campaigns. We discuss why investor acquisition is different from traditional digital marketing, how the median Reg CF investment of $1,716 impacts campaign planning, and why audience size and momentum matter more than most founders expect.

Beyond capital, Jason explains how the best campaigns build community, credibility, and long-term strategic partnerships.

This episode is for founders, CEOs, and operators preparing to raise capital and looking for a more structured, realistic approach to fundraising.

----------------------------------------

WHAT WE COVER:

* Investor marketing vs. traditional digital marketing
* Reg CF and Reg D basics for founders
* The math behind crowdfunding campaigns
* Common fundraising misconceptions
* Why communication builds investor trust
* Turning a raise into long-term growth

----------------------------------------

KEY TAKEAWAYS:

* Investor marketing requires focused strategy and planning
* Audience building should start before launch
* Traffic and KPIs determine real fundraising outcomes
* Clear communication strengthens investor confidence
* Capital raises can create value beyond funding

----------------------------------------

TIMESTAMPS:

00:00 Introduction to Jason Fishman
03:17 The Journey into Investor Marketing
06:10 Understanding Investor Acquisition
09:18 Fundraising Pain Points
12:17 Marketing in Crowdfunding
15:01 Strategic Partnerships
18:17 Communication as a Leadership Skill

----------------------------------------

ABOUT VOICES OF LEADERSHIP:

Voices of Leadership features founders and business leaders sharing real lessons from building and leading companies.

----------------------------------------

If you enjoyed this episode, like and subscribe for more leadership conversations.

Connect with Jason Fishman on LinkedIn: https://www.linkedin.com/in/jafishman/

If this was helpful, share it with another founder preparing for a capital raise.

How many times have you marked a task "complete" only for it to reopen?

This isn’t just a quality problem; it’s a clarity issue! When everyone has a different idea of what "done" looks like, it leads to confusion and rework. Define it by work type to streamline your process!

What does "done" mean for you?

#TeamCollaboration #SoftwareQuality #ProductivityTips #AgileMethodology #WorkplaceEfficiency #Rework #Communication #TeamGoals #DefineDone #3Ein10

In this episode, we sat down with Bobby Steinbach, co-founder of MeanPug, a full-service marketing agency focused exclusively on law firms.

Bobby shares insights from his leadership journey, lessons learned from building a specialized agency, and perspectives on what it takes to stand out in a crowded market. The conversation touches on grit, creativity, and how thoughtful marketing can make a meaningful difference for professional services firms.

WHAT WE COVER
* Building and leading a niche agency
* Common challenges law firms face with branding and marketing
* Why differentiation matters more than cookie-cutter strategies
* Leadership lessons learned along the way

CONNECT WITH BOBBY & MEANPUG
* Bobby Steinbach on LinkedIn: https://www.linkedin.com/in/steinbachr/
* MeanPug Website: https://www.meanpug.com/
* Email: [email protected]
* Phone: 833-MEANPUG (833-632-6784)
* Podcast: Devil’s Advocate by MeanPug Digital  @meanpugdigital  

----------------------------------------

ABOUT VOICES OF LEADERSHIP

Voices of Leadership is a conversation-driven interview series featuring founders, owners, and thought leaders sharing real lessons from building and leading businesses.

👍 If you enjoyed this episode, like and subscribe for more leadership conversations.

🤔 Are you tired of the constant firefighting in content publishing?
The truth is, most content errors are preventable! 🚀
Tune into our latest episode where we discuss a lightweight QA ritual that every team can implement.

💡 Key insight: Define clear ownership for your content checks to avoid chaos!

Takeaways
Content errors that reach production can damage audience trust.
A structured QA process is essential for content teams.
Ownership of QA tasks prevents errors from being overlooked.
A lightweight checklist can streamline the pre-publishing process.
Identifying common issues helps focus QA efforts effectively.
Fast feedback loops improve the QA process over time.
Making the checklist easy to use increases compliance.
Reducing defects leads to a more confident publishing experience.
Clear definitions of success can prevent rework in development.
Content errors are preventable with the right processes in place.

#ContentErrors #ContentManagement #Podcast #QualityAssurance #MarketingStrategy #DigitalMarketing #ContentCreators #Teamwork #Engagement

In this special episode of Voices of Leadership, host Meeky steps into the guest seat to reflect on why she started the series, the role community has played in her leadership journey, and the lessons emerging from conversations with founders and business leaders.

After six episodes, this solo conversation answers questions listeners and potential guests often have, while also exploring the same leadership questions Meeky asks every guest. The episode offers perspective on leadership growth, community, and the one skill that consistently matters most across conversations.

----------------------------------------

WHAT WE COVER

* Why Voices of Leadership was created
* How leadership shows up over time
* The role of community in leadership growth
* Reflecting on the “one skill” that matters most
* What this series hopes to create for guests and listeners

----------------------------------------

KEY TAKEAWAYS

* Leadership growth rarely happens alone
* Community accelerates learning and perspective
* Reflection is often more valuable than preparation
* The most important leadership skills evolve over time

----------------------------------------

ABOUT VOICES OF LEADERSHIP

Voices of Leadership is a conversation-driven interview series hosted by Meeky Hwang, featuring founders, owners, and thought leaders sharing real lessons from building and leading businesses. The series focuses on leadership journeys, decision-making, community, and practical insight without hype or promotion.

----------------------------------------

If you enjoyed this episode, please like and subscribe for more leadership conversations.

Interested in joining the conversation?

Connect with Meeky on LinkedIn and learn more about future episodes.

Ever felt like your project just spiraled out of control? 😱

Scope creep is real, and it can derail even the best ideas!

Key Insight: Starting with clear goals and constraints can keep your projects on track.

#ProjectManagement #ScopeCreep #Clarity #Teamwork #Productivity #GoalSetting #WorkSmart #Leadership #BusinessTips

About this series
3E in 10 explores one common bottleneck per episode in less than 10 min, diagnosing it across Audience, Creator, and Developer experience (3E), and closing with practical takeaways teams can apply within a month.

In this episode of Voices of Leadership, I sit down with Lisa L. Levy, founder of L Cubed Consulting, to talk about entrepreneurship, leadership, and what it really takes to build a sustainable business in an AI-driven world.

Lisa shares her journey from leaving a corporate role to launching her own consulting firm, driven by a belief that AI should be practical, human-centered, and directly tied to business growth. We explore the often overlooked leadership skills that matter most — patience, communication, delegation, and relationship-building — especially as companies navigate rapid change and uncertainty.

This conversation is an honest look at leadership beyond buzzwords: how to grow without burning out, how to build strong networks that actually support you, and how to enjoy the journey while creating something meaningful — including a long-term vision that extends to the next generation.

----------------------------------------

KEY TOPICS WE COVER

* Using AI as a tool for real business growth
* Making the leap from corporate life to entrepreneurship
* Why patience is an underrated leadership skill
* Building and leveraging strong professional networks
* Mastermind groups and community as growth accelerators
* Communication, delegation, and understanding team dynamics
* Embracing uncertainty as part of innovation
* Creating a business legacy with intention

Learn more about Lisa:
LinkedIn: https://www.linkedin.com/in/lisallevy/
Website: https://lcubedconsulting.com/
Book: Future Proofing Cubed: https://www.amazon.com/Future-Proofing-Cubed-Productivity-Profitability-ebook/dp/B085HZDM6N/

----------------------------------------

🎙 About Voices of Leadership
Voices of Leadership features candid conversations with founders, operators, and leaders navigating growth, change, and complexity — sharing real lessons learned along the way.

👍 If this episode resonates, like, subscribe, and share it with someone building or leading a business today.

🔥 Did you know that avoiding Friday deployments might be a sign of a bigger issue?
    
    The fear of what could break can lead to a vicious cycle of bigger, riskier releases.
    
    Let's break the cycle with smaller batches and consistent release schedules!
    
    💬 How often does your team deploy? Let's chat in the comments!
  
    #DevOps #AgileDevelopment #SoftwareEngineering #ReleaseStrategy #TeamCulture #TechCommunity #ContinuousDelivery #Deployment

About this series

3E in 10 explores one common bottleneck per episode in less than 10 min, diagnosing it across Audience, Creator, and Developer experience (3E), and closing with practical takeaways teams can apply within a month.

In this episode of Voices of Leadership: Stories and Insights, I sit down with Hernan Tagliani, founder of Tagliani Multicultural and a fellow member of  @ForbesCouncils , to talk about their journey, leadership lessons, and the skills that have shaped their work.

We cover:
• How Hernan got started and what led them to their current role
• One essential skill every leader or entrepreneur should develop
• How communication and community play a role in their growth

This is a relaxed, short-form conversation designed to highlight real stories and practical insights from leaders across industries.

Learn more about Hernan:
LinkedIn: https://www.linkedin.com/in/hernantagliani/

About the series:
Voices of Leadership: Stories and Insights features short conversations with leaders and founders sharing their experiences, lessons learned, and perspectives on leadership and communication.

Chapters

00:00 Introduction to Multicultural Marketing
03:10 The Importance of Cultural Relevance
06:02 Building Business Communities
08:56 Persistence in Business Leadership

🚨 Ever heard the phrase "It worked on staging"? 

It's the nightmare many teams face when a seemingly perfect release goes live... and breaks! 😱 

Key Insight: Environment drift can cause unexpected failures. It's crucial to identify gaps between staging and production to maintain trust and stability in your releases. 

✅ What steps do you take to ensure your staging environment reflects production? Let's hear your tips in the comments! 

About this series

3E in 10 explores one common bottleneck per episode in less than 10 min, diagnosing it across Audience, Creator, and Developer experience (3E), and closing with practical takeaways teams can apply within a month.