We're back with an all-new episode of Media Roundtable: Industry Edition!

Commandeering the host microphone with authority is Oxford Road Media Buyer and self-described "all-around menace" Spencer Semonson. Joining her are fellow Oxford Road experts Neal Lucey, Julia Palmero, and Stew Redwine, along with our timeline's preeminent radio futurologist, James Cridland (Podnews, Podcast Business Journal).

We're talking ad skipping, a strategy turnaround for a major podcast producer, and how to make holiday creative that makes spirits (and ROI) bright. Let's dig in.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We're back with an all-new episode of Media Roundtable: Industry Edition! Commandeering the host microphone with authority is Oxford Road Media Buyer and self-described "all-around menace" Spencer Semonson. Joining her are fellow Oxford Road experts Neal Lucey, Julia Palmero, and Stew Redwine, along with our timeline's preeminent radio futurologist, James Cridland (Podnews, Podcast Business Journal). We're talking ad skipping, a strategy turnaround for a major podcast producer, and how to make holiday creative that makes spirits (and ROI) bright. Let's dig in. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Media Roundtable: Industry Edition - October 18

The&nbsp;Media Roundtable&nbsp;isn’t just another industry podcast; it’s an open lab where the sharpest minds in podcasting, advertising, and media break down the forces shaping the audio landscape—and reconstruct them in real time.&nbsp;We created this show in service of the&nbsp;Chief Audio Officer: the marketer responsible for making audio campaigns not just sound good, but drive results. For many brands, audio advertising is a highly effective secret weapon–but it can be difficult to navigate, requiring specialist expertise to untangle its nuances. From brand safety to ad load, from recapping the latest industry news, to redefining what a podcast&nbsp;is&nbsp;in this day and age, we tackle the issues that matter most to a CAO, in the most entertaining way possible.&nbsp;You’ll hear from a wide range of voices—past guests include T-Pain, David Spade, Ashley Flowers (Crime Junkie), Ben Shapiro (The Daily Wire), and Ira Glass (This American Life), to name a few—alongside leading brands, publishers, and our own team of experts. If you’re invested in audio, whether you're buying the ads, creating the content, or just curious about the business,&nbsp;Media Roundtable&nbsp;is your ear to the ground with an eye on the future–and it’s time you listen.

Business

The Media Roundtable isn’t just another industry podcast; it’s an open lab where the sharpest minds in podcasting, advertising, and media break down the forces shaping the audio landscape—and reconstruct them in real time.  We created this show in service of the Chief Audio Officer: the marketer responsible for making audio campaigns not just sound good, but drive results. For many brands, audio advertising is a highly effective secret weapon–but it can be difficult to navigate, requiring specialist expertise to untangle its nuances. From brand safety to ad load, from recapping the latest industry news, to redefining what a podcast is in this day and age, we tackle the issues that matter most to a CAO, in the most entertaining way possible.  You’ll hear from a wide range of voices—past guests include T-Pain, David Spade, Ashley Flowers (Crime Junkie), Ben Shapiro (The Daily Wire), and Ira Glass (This American Life), to name a few—alongside leading brands, publishers, and our own team of experts. If you’re invested in audio, whether you're buying the ads, creating the content, or just curious about the business, Media Roundtable is your ear to the ground with an eye on the future–and it’s time you listen.

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Media Roundtable: Industry Edition - October 18

Media Roundtable: Industry Edition - October 18

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