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By Mediatel
The podcast currently has 13 episodes available.
In our thirteenth episode, the News Editor of Mediatel News Michaela Jefferson sits down with Richard Miles the founders of the Diversity Standards Collective to discuss how brands could succeed by creating more diverse advertising.
In our twelfth episode, the Director of Mediatel Events Justin Lebbon sits down with Meredith Worrilow the Global Director of Business Marketing, Measurement and Insights at Activision Blizzard Media to discuss the behaviours and habits of the gaming audience, which is more diverse than ever!
In our eleventh episode, the Director of Mediatel Events Justin Lebbon and the Head of Digital and Partnership Innovation at Channel 4 Jonathan Lewis discuss why the true roadmap for TV’s future lies firmly in the success of its past.
In our tenth episode, the Deputy Managing Director of Mediatel Group, Nicola Mullett, brings together four leaders from the biggest outdoor media owners in the UK to find out how they got through the last five months and why they are optimistic for the future
In our ninth episode, CEO at the Festival of Media, Jeremy King, interviews Tony Effik, Snr Vice President of Client Strategy NBC Universal, to discuss how seeking out the objective difference will be the secret to your success and help you to break down barriers.
In our eighth episode, Videonet editor-in-chief, John Moulding, interviews Krishan Bhatia, executive vice president of NBC Universal, to discuss how unified planning and campaign measurement are now a possibility thanks to the pioneering implementation of the One Platform.
In our seventh episode, Mediatel News' News Editor, Michaela Jefferson, interviews James Wildman, president of Hearst Europe and CEO of Hearst UK, to discuss the impact of Covid-19 on the business, and what the future holds for the publisher's magazine brands.
In our sixth episode, Co-founder and managing partner of MTM, Jon Watts, moderates a panel discussion on how broadcasters can increase their market share revenues and what they should prioritise during the next 18 months.
In our fifth episode, Director of Mediatel Events, Justin Lebbon, interviews Dr Augustin Fou, the leading independent researcher into ad fraud, to hear about his findings and address common questions like how big is ad fraud, why it isn’t being detected, and what advertisers and marketers can do about it themselves.
In our fourth episode, Mediatel News’ Editor, David Pidgeon, interviews Jeetendr Sehdev the celebrity branding strategist to find out what makes him tick, how he got it so right about the power of YouTubers, and why gaming is the next big thing for brands.
The podcast currently has 13 episodes available.