Mollie McGlockin hosts the Sleep Is A Skill podcast. Sleep Is A Skill is a company that optimizes people’s sleep through a unique blend of technology, accountability, and behavioral change. After having her own experience with insomnia while traveling internationally, Mollie created what she couldn’t find - a place to go to learn the skill set of sleep. 

While addressing her own sleep issues, Mollie became fascinated with chronobiology, which is essentially the study of the natural circadian rhythms in the body. On her podcast Mollie focuses on chronobiology’s practical application to sleep and our overall experience of life. 

Mollie takes the craft of podcasting very seriously. From day one she set a high bar on quality and is continually working to refine and enhance the production processes she’s put in place. In this interview James Deeney speaks with Mollie about the various investments she’s made and strategies she adopted to produce a podcast that looks and sounds highly professional.

Full show notes and links to resources mentioned:

https://www.podcast.co/inspire/sleep-is-a-skill-mollie-mcglocklin 

Join MatchMaker.fm: https://www.matchmaker.fm/ 

Connect with Mollie 

Website: https://www.sleepisaskill.com/ 

LinkedIn: https://www.linkedin.com/in/mollie-mcglocklin-sleep-is-a-skill-82531825

Instagram: https://www.instagram.com/molliemcglocklin/

Connect with James 

Instagram: https://www.instagram.com/james_deeney/ 

LinkedIn: https://uk.linkedin.com/in/james-deeney-scicomm 

Meet the Podcasters is produced by Podcast.co - a Manchester-based podcast hosting platform & production house that creates, hosts, and monetizes audio content. Since launching in 2017, Podcast.co has produced podcasts for globally recognised brands and artists including Roc Nation, Samsung, VICE, DJ Shadow, and more. 

Website: https://www.podcast.co/ 

Instagram: https://www.instagram.com/podcastdotco/ 

Twitter: https://twitter.com/podcastdotco 

Facebook: https://www.facebook.com/podcastdotco/ 

Colin Gray is the founder of Alitu, an automated podcast recording & editing tool, and The Podcast Host, one of the longest running and most authoritative podcasting blogs on the web. In addition, he also hosts his own show called Podcraft which teaches listeners how to create better quality audio content. 

Colin has been helping people set up and run successful podcasts for more than a decade. Coming from an academic background, in 2008 Colin began teaching lecturers how to use podcasting to enhance student learning. He then founded The Podcast Host website in 2011, which has now helped several thousand people launch and grow their own podcast.

In this interview, James Deeney speaks with Colin about everything beginners need to know to plan, launch, and grow a successful podcast. 

Full show notes and links to resources mentioned: https://www.podcast.co/inspire/colin-gray-podcast-host 

Join MatchMaker.fm: https://www.matchmaker.fm/ 

Connect with Colin 

Website: https://www.thepodcasthost.com/

LinkedIn: https://uk.linkedin.com/in/colinmcgray 

Twitter: https://twitter.com/colinmcgray 

Meet the Podcasters is produced by Podcast.co - a Manchester-based podcast hosting platform & production house that creates, hosts, and monetizes audio content. Since launching in 2017, Podcast.co has produced podcasts for globally recognised brands and artists including Roc Nation, Samsung, VICE, DJ Shadow, and more. 

Website: https://www.podcast.co/ 

Instagram: https://www.instagram.com/podcastdotco/ 

Twitter: https://twitter.com/podcastdotco 

On the Kitchen Club Podcast, Sarah Malcolm and Serena Louth bring listeners honest discussions around the kitchen table with leading experts and influencers from the health and wellness space.

Each week their goal is to learn and grow through conversations about the different tools, tips, and behaviours we can all adopt to enrich our lives. And in keeping with the name of the show, they also create a unique home-cooked recipe in every episode using their guests' top 3 favorite ingredients. 

Sarah and Serena both come from a background in recipe development and yoga so Kitchen Club is the perfect place for them to bring together their love of food and wellness in one place. And based on the audience of regular listeners they’ve managed to build, they’re clearly good at what they do.

In this interview, James Deeney speaks with the pair about their podcasting journey to date, dealing with pre-interview nerves, visual branding, the gut-brain connection, and much more.

Full show notes and links to resources mentioned:

https://www.podcast.co/inspire/kitchen-club-podcast

Join MatchMaker.fm: https://www.matchmaker.fm/ 

Connect with Sarah & Serena:

Podcast Instagram: https://www.instagram.com/kitchenclubpodcast/

Sarah: https://www.instagram.com/sarahmalcs

Serena: https://www.instagram.com/serenalouth

Meet the Podcasters is produced by Podcast.co - a Manchester-based podcast hosting platform & production house that creates, hosts, and monetizes audio content. Since launching in 2017, Podcast.co has produced podcasts for globally recognised brands and artists including Roc Nation, Samsung, VICE, DJ Shadow, and more. 

Website: https://www.podcast.co/ 

Instagram: https://www.instagram.com/podcastdotco/ 

Twitter: https://twitter.com/podcastdotco 

Nick Jikomes is the host of the Mind & Matter podcast - which features conversations with scientists, creators, and entrepreneurs about how drugs, biotechnology, and science are impacting humanity.

Nick is a neuroscientist, plant chemistry researcher, data scientist, and podcast host. He received a PhD in Neuroscience from Harvard University and a Bachelors in Genetics from the University of Wisconsin. He is now the Director of Science and Innovation at Leafly, which is one of the leading online platforms within the legal cannabis industry in the US. 

In this interview James Deeney speaks to Nick about how to communicate scientific information effectively, preparing for interviews on short notice, how to negotiate sponsorships, and more. 

Full show notes and links to resources mentioned:

https://www.podcast.co/inspire/mind-and-matter-nick-jikomes 

Join MatchMaker.fm: https://www.matchmaker.fm/ 

Connect with Nick 

Website: https://www.nickjikomes.com/ 

LinkedIn: https://www.linkedin.com/in/nick-jikomes-3ab5b330 

Twitter: https://twitter.com/trikomes

Meet the Podcasters is produced by Podcast.co - a Manchester-based podcast hosting platform & production house that creates, hosts, and monetizes audio content. Since launching in 2017, Podcast.co has produced podcasts for globally recognised brands and artists including Roc Nation, Samsung, VICE, DJ Shadow, and more. 

Website: https://www.podcast.co/ 

Instagram: https://www.instagram.com/podcastdotco/ 

Twitter: https://twitter.com/podcastdotco 

Facebook: https://www.facebook.com/podcastdotco/ 

Amy & Nick Thompson are the husband and wife team who co-founded ANT Podcast Management and co-host the What the Pho Travel Podcast. On What the Pho, Amy and Nick set out to take listeners on a journey as they document their experiences travelling to different countries all over the world, immersing themselves in local cultures. And the great thing about the show is, if they don’t like somewhere, they’ll tell you about it. Unlike some other travel podcasts, there’s no sugar coating here. 

As well as giving practical hands-on advice you can apply to your own show, the pair also share some great stories about the interesting things they’ve been up to on their travels. In this interview, James Deeney speaks to Amy and Nick about how they first got involved in podcasting, best practices for producing content, and how to tap into local cultures when travelling.  

Full show notes and links to resources mentioned: https://www.podcast.co/inspire/what-the-pho-travel-podcast 

Join MatchMaker.fm: https://www.matchmaker.fm/ 

Connect with Nick & Amy

Twitter: https://twitter.com/PodcastAnt 

Website: https://www.ant-podcastmanagement.com/ 

Meet the Podcasters is produced by Podcast.co - a Manchester-based podcast hosting platform & production house that creates, hosts, and monetizes audio content. Since launching in 2017, Podcast.co has produced podcasts for globally recognised brands and artists including Roc Nation, Samsung, VICE, DJ Shadow, and more. 

Website: https://www.podcast.co/ 

Instagram: https://www.instagram.com/podcastdotco/ 

Twitter: https://twitter.com/podcastdotco 

Facebook: https://www.facebook.com/podcastdotco/ 

On the Sika Strength Podcast and YouTube channel, Eoin Murphy and Daire Fitzgerald give their refreshingly honest and entertaining take on strength training methods, performance strategies, sports psychology, and much more. They’ve also recorded interviews with notable guests including Olympic medalists and some of the worlds’ most respected and successful weightlifting coaches. 

In this interview, James Deeney speaks to Eoin and Daire about founding Sika Strength, monetising content, and interacting with listeners and viewers on social media.

Full show notes and links to resources mentioned: https://www.podcast.co/inspire/sika-strength-eoin-daire 

Join MatchMaker.fm: https://www.matchmaker.fm/ 

Connect with Sika Strength

Instagram: https://www.instagram.com/sikastrength 

Website: https://www.sikastrength.com/ 

Meet the Podcasters is produced by Podcast.co - a Manchester-based podcast hosting platform & production house that creates, hosts, and monetizes audio content. Since launching in 2017, Podcast.co has produced podcasts for globally recognised brands and artists including Roc Nation, Samsung, VICE, DJ Shadow, and more. 

Website: https://www.podcast.co/ 

Instagram: https://www.instagram.com/podcastdotco/ 

Twitter: https://twitter.com/podcastdotco 

Facebook: https://www.facebook.com/podcastdotco/ 

Chris Williamson is the host of Modern Wisdom - a podcast that helps listeners understand more about themselves and the world around them through conversations with some of the most interesting humans on the planet. From fitness tips and relationship advice to astronomy and biotechnology, it’s impossible to pigeon hole the show into one particular niche. But that’s part of what makes it so successful.

Recent guests on the show include New York Times bestselling author Jordan Peterson, North Korean human rights activist Yeonmi Park, spiritual teacher Rupert Spira, founder of Farnham Street Shane Parrish, and lots more. 

Full show notes and links to resources mentioned: https://www.podcast.co/inspire/modern-wisdom-chris-williamson 

Connect with Chris

• Instagram: https://www.instagram.com/chriswillx/ 
• Twitter: https://twitter.com/chriswillx 

Connect with James 

• Instagram: https://www.instagram.com/james_deeney/ 
• LinkedIn: https://uk.linkedin.com/in/james-deeney-scicomm 

Meet the Podcasters is produced by Podcast.co - a Manchester-based podcast hosting platform & production house that creates, hosts, and monetizes audio content. Since launching in 2017, Podcast.co has produced podcasts for globally recognised brands and artists including Roc Nation, Samsung, VICE, DJ Shadow, and more. 

• Website: https://www.podcast.co/ 
• Instagram: https://www.instagram.com/podcastdotco/ 
• Twitter: https://twitter.com/podcastdotco 
• Facebook: https://www.facebook.com/podcastdotco/ 

Welcome to Meet the Podcasters! Join James Deeney as he explores the craft of podcasting with hosts of successful shows. From concept development and planning to marketing and monetisation, each episode uncovers proven tps, tools, insights, and strategies for growing a loyal audience of engaged listeners.

Whether you’re a host, producer, or podcast fan, you’ll get behind the scenes insight into the hard work, creativity, and persistence it takes to create something truly excellent. Subscribe now on YouTube or your favourite podcast listening app to get new episodes as soon as they’re released. 

Connect with James 

Instagram: https://www.instagram.com/james_deeney/ 

LinkedIn: https://uk.linkedin.com/in/james-deeney-scicomm 

Meet the Podcasters is produced by Podcast.co - a Manchester-based podcast hosting platform & production house that creates, hosts, and monetizes audio content. Since launching in 2017, Podcast.co has produced podcasts for globally recognised brands and artists including Roc Nation, Samsung, VICE, DJ Shadow, and more. 

Website: https://www.podcast.co/ 

Instagram: https://www.instagram.com/podcastdotco/ 

Twitter: https://twitter.com/podcastdotco 

Facebook: https://www.facebook.com/podcastdotco/

Bryan Barletta writes the Sounds Profitable newsletter, which is part of the Podnews network. 

Sounds Profitable is released every Monday and focuses on all the latest news and developments in the world of podcast adtech. The podcast advertising space is often perceived as being pretty complicated, and it does have more than its fair share of jargon. So Bryan’s goal in writing the newsletter is to break down the common barriers to understanding and make the space accessible to everyone. The goal is to get people comfortable with emerging technologies and excited to try them out, which will ultimately help fuel the growth of the podcast industry as a whole. 

In this interview, James Deeney talks to Bryan about some of the key things podcasters should understand about podcast adtech and podcast privacy. They discuss: 

• 04:10 - Bryan’s career background 
• 05:30 - Why podcasting is different form the rest of digital advertising 
• 08:40 - Dynamic insertion vs Baked-in podcast ads  
• 11:35 - Understanding the basics of podcast privacy 
• 14:45 - Why IP address has limited value for podcast advertisers 
• 17:40 - Solving the issue of podcast privacy through more collaboration 
• 24:25 - What does ‘podcast adtech’ actually mean?
• 26:20 - Common misconceptions about how podcast adtech works 
• 30:30 - Are perceptions of programmatic advertising changing? 
• 32:50 - Spotify’s plans to take the lead in the podcast market 
• 37:40 - Exclusive podcasts vs Traditional RSS feeds 
• 42:50 - Changes Bryan would like to see in the industry in 2021 

Subscribe to Sounds Profitable

Connect with Bryan: Twitter

Harry Morton is the founder and lead producer at Lower Street, a podcast production agency specialising in creating quality shows for brands. 

Harry and his team are experts in working with businesses to create compelling audio content that also delivers a measurable return on investment. In this interview Harry talks to James Deeney about some of the key considerations businesses should keep in mind before launching their own podcast.