Social PR Secrets by Lisa Buyer

Mel Carson’s Guide to Personal Branding


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Do you own your name? In this segment, Mel Carson shares his input on owning your name online and how to do this.

Lisa Buyer sat down with the founder and CEO of Delightful Communications, and author, Mel Carson, to talk about all things personal branding. We live in a society where it isn’t just about branding your business anymore, but yourself as well. How exactly do you accomplish this? Mel Carson gives his tips and tricks on how to brand yourself on social networks, and what steps you can take to be successful. 

Lisa and Mel discuss his book, Introduction to Personal Branding, and talk about the importance of engaging with people, being authentic, and what steps to take when you are first starting to build your brand. Tune in for more of Mel’s secrets to success with personal branding! Become discoverable, shareable, and mentionable by following Mel Carson’s expert advice. 

“What you’re trying to do on Linkedin is push the envelope and use all of the features they're putting out there and make YOU stand out” - Mel Carson

Some topics discussed in this episode include:
  • Latest trends with personal branding
  • Establishing your brand on LinkedIn
  • Making yourself stand out on LinkedIn
  • Facebook and personal branding
  • Owning your own name
  • How to start out with personal branding
  • Mistakes with personal branding
  • Contact Mel 
    • Mel’s Website
    • Mel’s LinkedIn
    • Mel’s Facebook
    • Mel’s Twitter
    • More from Mel
      • Book- Pioneers of Digital
      • Book- Introduction to Personal Branding
      • Delightful Communications Website
      • References and Links Mentioned
        • Wix
        • Squarespace
        • GoDaddy
        • Upwork
        • LinkedIn
        • Facebook
        • Subscribe to & Review Social PR Secrets Podcast

          Thanks for tuning into this week’s episode of the Social PR Secrets podcast by Lisa Buyer.  If the information in this show’s interview inspired you in your business or life journey, feel free to head over to iTunes, subscribe to the show, and leave us an honest review. Your feedback helps us continue to not only deliver actionable, relevant, helpful content, it will also help us reach even more amazing entrepreneurs, disruptors, and rockstars just like you!

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          Social PR Secrets by Lisa BuyerBy Lisa Buyer

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