<p>On today's episode, Christine Lagorio-Chafkin talks to Melissa Ben-Ishay, founder and CEO of Baked by Melissa, about tiny cupcakes, combatting imposter syndrome and stepping into the role of CEO at her company.</p>

On today's episode, Christine Lagorio-Chafkin talks to Melissa Ben-Ishay, founder and CEO of Baked by Melissa, about tiny cupcakes, combatting imposter syndrome and stepping into the role of CEO at her company.

Melissa Ben-Ishay: The Faking It Playbook

The greatest businesses weren’t born from moments of genius. They emerged after years of discovery--and often after years of failure. What I Know from Inc. magazine takes you inside the messy, painful, and--every so often--transcendent journey of starting a company. Through candid interviews, Inc. senior writer Christine Lagorio-Chafkin draws out the real grit and true lessons behind innovative companies and remarkable brands.

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Melissa Ben-Ishay: The Faking It Playbook

Melissa Ben-Ishay: The Faking It Playbook

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