In many cases, ad ops is an under-appreciated part of a publisher's business.

Melissa Chapman is on a mission to change that by lifting up ad ops professionals and helping them communicate the strategic nature of what they do.

As the founder of Part Two Consulting and a Collaborator at Beeler.Tech, Melissa advises publishers on building out their ad ops teams and brings ad ops pros together via the Beeler.Tech community to learn, share best practices, and support each other.

Listen to or watch the full episode, or read the transcript below, to hear Melissa's story.