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Messaging and positioning for SaaS - how to get it right with data | With Peep Laja
In this podcast episode, join special guest Peep Laja, CEO of Wynter, and our host Claudiu Murariu, CEO and Co-Founder of InnerTrends, as they dive into the importance of successful messaging and positioning in order to convert customers.
Here’s what they talked about:
- Why product roles should care about messaging and positioning;
- Strategies for improving messaging and positioning;
- What good messaging looks like;
- Questions you should be asking when testing messaging;
- How long it takes to start seeing results from improved messaging.
View all episodes
By InnerTrendsIn this podcast episode, join special guest Peep Laja, CEO of Wynter, and our host Claudiu Murariu, CEO and Co-Founder of InnerTrends, as they dive into the importance of successful messaging and positioning in order to convert customers.
Here’s what they talked about:
- Why product roles should care about messaging and positioning;
- Strategies for improving messaging and positioning;
- What good messaging looks like;
- Questions you should be asking when testing messaging;
- How long it takes to start seeing results from improved messaging.