On this episode of the SGPT Marketing Podcast, Miles dives into the one thing gym owners still have full control over when it comes to Meta Ads: their ad creatives. With Meta’s AI now taking over targeting, campaign setup and budget optimisation, the videos and images you put in front of your audience are more important than ever.

Miles breaks down how to make your creative stand out, capture attention for different demographics and future-proof your Meta strategy so your gym stays ahead of the local competition. If you want to keep winning on Meta in a landscape that’s constantly evolving, this episode is a must-listen.

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