Meta, formerly known as Facebook, has faced backlash from users after integrating its AI assistant, Meta AI, into its flagship apps. Users have expressed frustration and annoyance with the unexpected interactions caused by Meta AI appearing when clicking on the search bar in Facebook and Instagram. Despite Meta's belief in the helpfulness of Meta AI, some users are disappointed that there is no official way to disable the assistant. In an attempt to expand its reach, Meta has launched a website for Meta AI and introduced AI-powered functionalities, but there is concern among users that AI might eventually replace traditional search functions entirely. Meta must address user concerns and provide more control and customization options to strike a balance between innovation and user preferences.