This week we go over creating a content menu, and then use the Decide Once principle for 3-6 months. 

We go over solid options for:

• Hook to immediately grab attention
• Recorded intro over music
• Episode starter
• Calls to action
• Body of interview or solo topic
• Show standard question(s)
• Calls to action
• Outro with music
• Bloopers

We dive into three major areas of voice work this week, including:

• Deeper voice work, and how shame and imposter syndrome can try to keep us off the mic.
• Practical breath and work vocal techniques to sound healthy and supported.
• Microphone best practices, so it picks up your voice well.

Also, you're not crazy, week 4 was a Q&A/catch-up week! 

This week we go over equipment recommendations and how to use them, including:

• The difference between a dynamic and a condenser mic
• Dynamic mic recommendations
• Mixer options
• What to do if you have a condenser mic

This week we discuss creating our podcast's vibes, i.e. show art and music! 

For cover art, we discussed:

• Where to find inspiration
• 3 ways to create your cover art
• Actual design specs you need for the show
• Alignment considerations
• How to incorporate episode art
• Legal considerations
• Where art assets can be used

For music, we discussed:

• What genre do you prefer to listen to most?
• What instruments do you like?
• How do you want your listeners to feel when they hear it?
• Is there a stinger at the end?
• Will it fade out well?
• Where to find royalty-free music (InAudio or Pixabay)
• A practice recommendation

Apple Podcast Showcase Hero:

• What it is and why you might want to create that art
• A template!
• Specs for submission

We got a lot of great questions in today's session, too! 

• How to decide between personal branding or incorporating your business branding?
• Has music ever made you push stop on listening?
• Best way to go about creating a cover art design? 

Your podcast needs a job. In this first session, we go over things to think about to set the strongest foundation for your show, so it actually supports your business. 

Questions to sit with:

• How do you get clients/leads in your business? Do you want listeners to buy products, book a discovery call, something else? 
• Who do you want to listen to your podcast?
• Can you describe your podcast in two sentences?
• How often you want to drop episodes?
• Do you want seasons or continuous content?
• How long do you want episodes to be?
• Will this be audio-only or video?
• What is a 2-3 word title for your show? (What problem are people searching for answers for which you provide a solution?)
• Where do you want listeners to go after listening?

You'll also meet the other Launch Squad team members!