Michael Kassan is the Founder of 3C Ventures, his follow-up to MediaLink, the legendary company he founded 20 years ago and left this past Spring. He shares how he operates "in the middle" of our industry and how a tagline from an old west coast telephone company inspired his professional credo. Michael and Jordan discuss the power of having strong relationships in business, the people Michael has met who have intimidated him, what characteristics impress him in other people, and the number of nights each year he gets to sleep in his own bed.