In this episode of The Builders Podcast, Matt Levenhagen sits down with Michael Kenny of Digital Gearbox to explore how businesses can thrive in a noisy, tech-driven world by leaning into timeless principles: ethics, relationships, and human value.

Michael shares lessons from his diverse career—from hospitality and real estate to leading PPC campaigns at Digital Gearbox—and how those experiences shaped his people-first approach to marketing. Together, we dig into what it means to build a business that not only adapts to change but becomes truly irreplaceable to its clients.

Key takeways:

• Why ethics are the cornerstone of long-term trust and resilience
• How to balance AI’s rise with the irreplaceable human touch
• Why being “as useful as you possibly can” is the ultimate growth strategy
• How relationships and empathy matter more than flashy tech or quick wins
• Practical ways to leverage referrals, case studies, and client networks for sustainable growth

Michael’s perspective is a reminder that while tools and platforms will continue to evolve, the real edge lies in integrity, adaptability, and genuine connection.

Whether you’re building an agency, running your own business, or simply navigating the AI buzz, this episode will leave you with clear, actionable principles for becoming indispensable to those you serve.