In this Mission Matters episode, Adam Torres interviews Michelle Garside, Founder of NOT Awakened, author, and brand architect. Michelle shares her journey from big pharma to building soul-aligned brands and why owning your imperfections is the key to impact. Through storytelling and brand strategy, she empowers founders, creators, and executives to unlock the gold within their most human moments.

This episode is sponsored by ⁠⁠⁠Take The Lead Women. ⁠⁠⁠Register ⁠⁠⁠here⁠⁠⁠ to join the Take The Lead Women Conference.

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