Michelle Kennedy is a lawyer, former board member of Bumble and CEO of Peanut - a social networking app to meet, chat and learn from like-minded moms and women.

For Michelle, Peanut is more than an app to connect mothers. It’s about recognizing a pain point that millions of women encounter and finding a solution. Motherhood can be challenging, and Michelle’s focus is to reduce these feelings and empower women to unite, all over the world.

So far, Peanut has raised $9.8 million in VC funding, and the app has over 1 million users.

At the end of this episode you will learn the importance of iteratively building products, narrowing your target audience, importance of having topnotch UI/UX and most importantly a strong mission behind your product.

We hope you enjoy this episode. We'd love to hear from you - so do drop us a line at [email protected]!

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The Products by Women podcast is a series that features the women behind innovative, sustainable, ethical and cutting-edge brands and products across industries from fashion to tech and everything else in between. We’ll be talking to women leaders and innovators around the world about how they built and scaled their products and what motivates them and keeps them going!