The press release. A medium that's been around forever. In an age where social media and instant gratification is the norm is there even a place for these anymore? Heck yes! Man, I learned a ton from today's guest about this way of reaching people, and you better believe that tapping into the massive news infrastructure with good PR will boost peoples' perception of your company. Mickie Kennedy shares his story about how he got started in the space, and how in the past 20+ years he's built a well-established company that helps small to mid size companies get more awareness about what they're doing. If you're interested in seeing how public relations can be used for your company, get with Mickie. Head over to ereleases.com to find out more, or take a free one-hour training at ereleases.com/plan to see how you can start getting your news press release worthy.