MEX Design Talk

Micro expressions in user research; Aaron Garner, Emotional Intelligence Academy


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Design improves in proportion with how accurately users’ true feelings are understood. However, are user experience practitioners doing enough to look outside their own field to evolve new research techniques? We spoke with Aaron Garner of the Emotional Intelligence Academy about the methods he uses to understand microexpressions – fine nuances which are often more reflective of users’ real reaction to a product, before they are quickly hidden in the interests of social etiquette. Aaron’s current work is in areas such as security and human resources, but a conversation with podcast hosts Marek Pawlowski and Alex Guest reveals valuable cross-industry lessons which could be applied to digital experience design.
You can find detailed show notes, with links to everything mentioned, at http://www.mobileuserexperience.com/?p=3973.
Don't forget the MEX/16 conference at http://pmn.co.uk/mex/.
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