Peggy Scoggins of Adept Selling talks about what she has learned over the years from collaborating with senior housing operators to improve occupancy.

Mary Cate Spires, CEO, Author, and Reputation Rockstar talks about all things content and reputation.  From research to ROI, she touches upon all of the things companies in the seniors space should be thinking about as it relates to their reputation. 

Samantha Prinster of M4 Consulting talks about how they help healthcare providers and senior living operators meet their goals while providing exceptional care, acting as full-service strategic partner.

Matt Reiners of Eversound talks about how they empower seniors to live with social connection and a sense of purpose through interactive content solutions and innovative technology.

Julie Podewitz is a senior living sales expert with many years’ of experience and a proven track record. Julie has spent time on both the provider and consultant side, all focused on sales and marketing.

Joe Goelzhouser and Annie McGuire of Silver Assist talk about how they connect seniors and their families to the best resources, services and communities as they navigate their senior years.

Jessica Rhule of Creating Results talks about how they work closely with their clients’ sales teams to align their sales and marketing initiatives in order to exceed their occupancy goals.

Greg Gifford is SearchLab’s Vice President of Search. He’s one of the most popular speakers in the SEO industry and presents all over the world on topics related to Local SEO.

Jennifer Hines will be speaking at SMASH this year on “Starting your Post-Acute Consumer Marketing Machine”, and she touches on a variety of rapidly emerging needs for more active social media efforts, and a greater degree of marketing maturity in that space.

Jeff Gronemeyer, VP at Conversion Logix, talks about senior living’s huge heart, and their new book, “Dating Your Way to Full Occupancy”.