Mike's Notes

By Mike's NotesEducation

Mike's Notes episodes

August 19, 2021 From farm to city to car to circuit, the consumer’s story.
See more at http://thewaiterspad.com
24 min
August 06, 2021 F1 CAC
More: https://thewaiterpad.com
6 min
August 05, 2021 A confusing calculation
More at https://thewaiterspad.com/2021/08/05/a-confusing-life-expectancy-calculation/
8 min
April 27, 2021 CAC Pack: 5 studies
Five examples about clever Customer Acquisition (Cost) Strategies
1. The Happy Meal
2. AOL Discs
3. HoTMaiL
4. Netflix Coupons
5. Zillow vs Expedia
sorry for the previous episode's audio
33 min
April 26, 2021 CAC Pack
Five strategies for customer acquisitions.
36 min
April 19, 2021 The physical to digital trend
The transition from physical to digital is currently happening, this episode looks at examples so far, and tries to raise an awareness for noticing things in the future.
Digital is not better than physical, but digital does improve things relative to certain jobs to be done.
12 min
March 18, 2021 Mike's Notes (Trailer)
1 min
December 18, 2019 JTBD
JTBD by MIKE
1 hr 1 min
October 17, 2019 Stakeholders
A cross-post from another project, POV40IQ. A long piece about stakeholders. From letter writers like Buffett to leaders like Mattis to creators like Soderbergh, to coaches like Wooden, successful leaders are supported by aligned stakeholders.
22 min
October 14, 2019 Deciding like Disney, and Bob Iger
A collection of ideas from Iger's book, The Ride of a Lifetime https://amzn.to/2Vv9WEh
26 min

From the publisher's feed

Mike's notes, in audio.