In the first episode of Mind the Business Gap, I sit down with Chris J. Bennett, Head of Strategy at Fablr, to talk about what really drives B2B growth and why marketing keeps getting locked out of the boardroom. With 17 years in the game, Chris shares how he went from being a “terrible designer” to shaping strategies that have driven over millions in revenue, and why a strategy is worthless if it never gets executed. The conversation gets candid and fun as we dive into common B2B marketing failures, what makes a true “dream team,” and why people, not ideas, are the hardest part of strategy. Chris also opens up about living with aphantasia, how it shaped his strategic superpower, and shares both a flawless client win and an unforgettable early-career email fail involving a squirrel and the boardroom. We wrap with sharp takes on B2B influencers, LinkedIn networking that actually works, and advice for professionals who want influence without being intimidated by titles. Smart, practical, and refreshingly honest.

Follow us on https://www.instagram.com/mindthebusinessgap/

Connect with Chris : https://www.linkedin.com/in/chris-j-bennett/

My Linkedin : https://www.linkedin.com/in/rohit-prasad-070970141/