AI Knowhow

Mind the Gap: Closing the Distance Between Service Quality and Service Perception


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You think you’re delivering five-star service—but do your clients feel the same?

In this episode of AI Knowhow, Knownwell CMO Courtney Baker is joined by CEO David DeWolf and Chief Product and Technology Officer Mohan Rao to tackle the thorny disconnect between service quality and client perception. They explore why perception often outweighs actual performance in professional services, and how leaders can use AI to measure, manage, and close that gap—at scale.

Plus, in a clip from a recent Knownwell webinar, Pete Buer illustrates what a fully AI-powered client management operating system looks like—interconnected tools, real-time insights, and automated recommendations driving both efficiency and experience.

All that PLUS Pete joins Mohan to unpack a revealing Duke University study that found AI users in the workplace are seen as less competent. Together, they discuss what leaders must do to publicly de-stigmatize AI use and foster a culture that values innovation over fear.

From emotional signals in client conversations to proactive alerts on account risk, the future of client service is about more than delivery—it’s about being felt. If your best work isn’t recognized, does it even count?

Watch this episode on YouTube: https://youtu.be/0w2CpPyEBMo  Sign up for Knownwell: www.knownwell.com 

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