00:00:00 - Intro from Ben
Part 1
00:03:06 - Interview Starts
00:03:43 Carlos’ Success As An Author Before Getting Into Sales
00:04:48 First Sales Job: Flooring
00:05:45 - Moving to San Diego and Switching to Mortgage Sales
00:06:08 - Getting Started with Solar Sales
00:07:22 - Building Success and Momentum
00:11:28 - How Pacific United Power was Formed
00:13:48 - Making Shifts in the Solar Industry
00:16:53 - Using Positive Affirmation and Setting a Good Example To Lead A Sales Team
00:18:12 - Door Knocking is a Lifestyle
00:18:55 - Why did you get into sales?
00:20:52 - What are some of the biggest mistakes you have made?
00:22:50 - Carlos’ Thoughts on the 10X Rule
Part 2
00:23:35 PIMP
00:24:31 - Are you a natural salesperson or a trained salesperson?
00:27:30 - The Importance of Communication in Advocacy
00:29:41 - Leveraging Other Audiences for Book Promotion
00:31:55 - Transitioning to Flooring Sales
00:34:15 - The Problem with Monopolies and Taxation
00:36:34 - The Impact of Incentive Structures and Taxation
00:38:35 - The Bureaucratic Hell of Child Protective Services
00:40:34 - The Troubles with Child Protective Services
00:42:46 - The Reality of Foster Care Abuse
00:44:25 - Starting PUP
00:47:09 - The Importance of Transparency in a Sales Organization
00:49:24 - Building Loyalty and Long-Term Growth
00:51:38 - Improving the Sales Experience for Solar Customers
00:53:49 - The Margin Method: A Failed Sales Strategy
Part 3
00:55:56 - Leading from the Front in the Solar Sales Industry
00:58:18 - The Middleman Liability
01:00:35 - Funding the Company through Door Knocking
01:02:45 - Transformative Opportunities in Sales
01:05:02 - Training and Expansion Plans
01:07:20 - How to find Carlos and his training on Real Sales Dynamics