Mind Your Marketing

Mind Your Marketing

By Jordan ScheltgenBusinessMarketing
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Mind Your Marketing episodes

  • 213 - Building a Strong Brand Through Product Quality with Amy Zitelman
    In this podcast, Amy discusses the importance of putting the product first and how it can lead to increased customer loyalty and brand recognition.LinkedIn: Amy ZitelmanWebsite: Soom FoodsJordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/soc...
    26 min
  • 212 - Should Your Company Start a Podcast?
    Today, Jordan gets into the pros and cons of starting a company podcast, and if it’s something your company should do. Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/social-system
    15 min
  • 211 - How this Father-Son Duo Are Building NUTSÓLA
    We interview Adam Kukoff, the co-founder of NUTSÓLA. We get into how he started this company with his Dad and grew it from a Kickstarter campaign into the company today. Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/social-system
    26 min
  • 210 - Why CMOs Don't Stay Long At Companies
    Why is CMO tenure at companies so short? We dive into a couple of potential reasons. We also look at the power of consistency in your marketing and how going ‘viral’ once won’t give you the return you think. Listen in to hear Jordan's thoughts on why CMOs are saying adios. Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribe...
    11 min
  • 209 - My 11-Year Journey as a Marketing Agency Owner
    This is my agency story so far. I started my agency 11 years ago and have gone through some ups and downs along the way. Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/social-system
    14 min
  • 208 - The Strategy We Used to Get in Entrepreneur, Fast Company, and Inc. Without Spending a Dollar
    Today we talk about Tiktok and its potential ban within the USA. Then we get into how to repurpose content with the episode finishing by looking at the exact strategy we used to get featured in major publications without spending a dime. Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesoc...
    10 min
  • 207 - Wait, Is Meta Copying Twitter’s Verification Process?
    Jordan covers the latest at Meta regarding verification, cannabis advertising at Twitter, and why marketers need to stop chasing the algorithm. Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/social-system
    14 min
  • 206 - How to Embrace Ingenuity as a Brand with Victoria Keichinger (Coldwell Banker)
    We sit with VP of Brand Marketing, Victoria Keichinger, to talk about how she and her team are growing the brand of storied brand of Coldwell Banker. We get into how to position a services company, the impact of AI on marketing, and how to keep ingenuity at the forefront of your company. Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehii...
    22 min
  • 205 - Starting Your Own SEO Agency with Emil Shour
    We sat with Emil Shour, founder of Catalyst Content and host of the podcast Seeking Profit. We talk about starting your own agency, AI, and where SEO is going. Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social System 1.0: https://jordan.bz/social-system
    31 min
  • 204 - How to Go From Freelancer to PPC Agency Owner
    We sit with Ameet Khabra, owner of Hopskip Media, to talk about her journey going from Freelancer to becoming an agency owner. We talk about growing an agency, paid media, and where she wants to take her business. Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's X: https://twitter.com/jordanscheltgenGet weekly actionable social media advice on our Newsletter: https://mindyourmarketing.beehiiv.com/subscribeHire our agency: https://www.cavesocial.comGet our Social S...
    29 min

About Mind Your Marketing

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Practical tips to help you grow your business with social media. Join 13 year social media professional, Jordan Scheltgen, as he teaches you how to turn your social media into a reliable growth…