Thinking about hiring a web designer but feeling overwhelmed? You’re not alone. Before you take the plunge, there are a few key things you should know—things that will save you time, money, and a lot of stress. As a web designer, I’ve seen too many business owners dive in without a clear plan, only to feel frustrated later. This episode will walk you through exactly what to consider before hiring someone, so you can move forward with confidence, knowing you’re making the right choice for your business.

Sherry is a financial coach who helps self employed individuals understand manage their money. She often particularly works with people with ADHD.

In this episode, Sherry and I discuss:

• Her personal situation and how she got her start as a money coach.

PSA to the solopreneur or small business owner who is keen on Google Ads or Facebook ads: I want to help. But paid ads may not be right for you!

This video discusses my experiences working in digital agencies, and taking a look into small business Google Ads accounts.

If you've ever felt overwhelmed by SEO or unsure where to start, you're not alone. Many online service providers know they need it but get stuck in the technical jargon and complicated strategies. The good news? SEO doesn't have to be a mystery. In fact, there are simple, often overlooked benefits that can make a huge impact on your business without diving into the deep end of tech-speak. Join Jules and I as we uncover a few of these hidden gems and show you how SEO can actually work in your favor, no tech expertise required.

Paid ads can be a great way to grow your business or amplify your next launch. But from my experience as a paid ads specialist for the last 4 years, I’ve seen a lot of disasters! Sometimes, ads don’t bring in the results you expected. Sometimes, important information is missed when determining what resources you need for success.

In this episode I'm going to uncover some common reasons why ads might no work for you. And what you may want to consider instead.

I want to help business owners use the internet to sell things. If that means saving money by NOT doing something, then I feel like that's a success in its own right.

You might know you can solve your customer's problem, but can you explain how you do it in their language? In this episode, Brandy Wells explains what a copywriter does to help you get more sales. If you've ever asked yourself, "What does a copywriter do?" the answer goes beyond making words look good or sound smart. You need to articulate your message in a way that compels a customer to buy. Furthermore, you need to ensure this message is consistent across all phases of your marketing.

When deciding whether to DIY or hire an ads manager, it's important to consider not just the time you'll save, but also the expertise and strategy a professional can bring to your campaigns. In this episode, I go through the difference between running ads yourself versus hiring someone to help. It's not just about saving time—professionals know how to handle the fiddly parts of ad platforms. I also touch on how the iOS 14 update messed with Facebook Ads, which is a good reason to have a specialist on hand! This episode also covers my opinion on whether it's a good idea to let a third-party app manage everything. I compare a good digital marketing strategy to having a flexible, thorough consultation with a doctor, and share the real secret to succeeding with paid ads: being adaptable and well-rounded.

This episode answers some questions my listeners have asked: Paid VS organic - which should you choose if you have a low budget? Listen in to hear me explain based on my professional experience.

Do you own your audience, or are you renting it? If the only way you're reaching new audiences and nurturing them is through social media, then you're doing the latter. And this is a problem because if your accounts is hacked or deleted, it can be difficult to get it back. Whereas, if you grow an email list, you own that database! This gives you a chance to speak more intimately with your audience, and assures your message are being read. Uncover more merits of email list building in this podcast episode with Bev Roberts.

Want to know what's involved and what to expect from boosted posts VS using the ads manager? This episode is for you! In this episode, I share my wisdom and experiences with setting up Facebook ad campaigns for success. I'd like for you to know what's involved, before you start diving in.