Lending Forward

Mindset + Mechanics = Momentum with Jen Du Plessis


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Today I’m joined by the world-renowned Jen Du Plessis.  Jen’s passion is helping Mortgage Loan Officers, Realtors, and Entrepreneurs grow their businesses while maintaining the lifestyle they’ve always dreamed of.  During 15 of her 37-year career in the mortgage industry, Jen has been listed in the top 1% of loan officers nationwide; spending 3 years in the top 200 of nationally ranked originators and has funded over $1 Billion in mortgage loans.

She is recognized as an Influencer in her industry as a #1 Amazon best-selling author of LAUNCH-How to Take Your Business to New Heights; Host of two podcasts – Top Ranked Mortgage Lending Mastery and newly released Success to Significance: Life After Breaking Through Glass Ceilings. She is a highly sought out and charismatic speaker; speaking on stages with such icons as Tony Robbins, Darren Hardy, Les Brown, Barbara Corcoran, and Jack Canfield.

In this episode Jen and I discuss what to do when you’ve become overburdened by your work and need to step back.  We’ll talk about what to do first, how to surround yourself with great teams, how to work your contacts, and the necessity of honing your skills.  Jen gives us simple, easy-to-understand steps that you can take today to increase your business while creating more time to spend with family and loved ones.

Lending Forward is a weekly podcast hosted by Taylor Ellard and powered by Atlantic Bay Mortgage Group.  We bring you raw stories from real people in the mortgage industry. We're covering what's next in lending, forward-thinking, and reflecting on lessons learned from Mortgage Bankers, Realtors, Financial Advisors, Coaches, and more! How are you lending it forward?

Founded in 1996, Atlantic Bay Mortgage Group® is a privately owned mortgage lender headquartered in Virginia Beach, Va. Atlantic Bay has been recognized as a Top 100 Mortgage Company in America, Best Mortgage Company, Most Enjoyable Place to Work, and an Inc. 500 Fastest Growing Company.

Discussion Points:
  • Jen’s intro and how her passion led to her success
  • The “a-ha” moment when Jen ‘cracked the code’ and doubled her income
  • The first step to stepping back -
  • The four steps to growth:
    • Formulation
    • Concentration
    • Momentum
    • Stability
    • Some driven people have a hard time stepping back, delegating, hiring teams
    • Three phases of developing your business:
      • Me
      • Messaging
      • Voice
      • Working your community and your database - follow up and ask about common interests
      • Fine-tune and hone your skills, engage whenever you can
      • Attracting clients with five steps
        • Clarity of message - what makes you different
        • Credibility - certifications, talents,
        • Community - nurture, not neglect
        • Communication – effective and efficient
        • Continuity - clear goals, only activities that move the needle
        • How Jen is lending forward - focus on what will happen next year starting in September, coaching mortgage companies, going international
        • Resources/Links:

          Jen Du Plessis LinkedIn

          Kinetic Spark Consulting

          Taylor Ellard LinkedIn

          Atlantic Bay Mortgage Group

          ...more
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