grit. | startup turunduse podcast

MINI-PODCAST I Fiona Alston, Danielle Coimbra – Earned vs paid media coverage


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We’re talking media coverage – both paid and earned – with journalist Fiona Alston and Danielle Coimbra, Head of PR at PRNEWS.IO.


•  When to add paid media to the mix?

•  What should be the budget for that?

•  How much does an article in Forbes cost?

•  Tips on getting media coverage


🐣 This is a mini-podcast series featuring hands-on marketing insights from the partners of the grit. conference. 


Join us at the “How to Get Media Attention: Do's and Don'ts Straight from Journalists” event on 17th June in the PRNEWS.IO office. Get your ticket: www.gritconf.com


Enjoy the episode!


🖤


Recommendations:


•  “Who Can You Trust?” by Rachel Botsman

•  PESO model


Montage: www.ialstudio.ee


The grit. podcast is hosted by Marelle Ellen and Andreas Unt.

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grit. | startup turunduse podcastBy Katria Helena Komp ja Andreas Unt


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