Sales as Service

Minisode: End the Pitch Slap (And What to Say Instead)


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Tired of cold pitches that miss the mark? In this Sales as Service mini episode, Tam breaks down what makes a “pitch slap,” how to fix it, and how to turn cold outreach into real conversations. Learn a four-step framework for writing messages that build trust, create dialogue, and convert with integrity.

Help turn bad outreach into better sales - Submit a Pitch Slap

Links & Resources:

  • Join us for the next SAS LIVE Office Hours Event!
  • Check out the LinkedIn Lead Generator to learn how to turn simple daily actions into real conversations with potential clients. 
  • Grab your  5-Minute Sales Audit for a quick scan to show what’s working, what’s not—and one thing you can improve right away.

Have an episode idea? DM me on LinkedIn and let me know!

Nothing happens in business — or life — until someone says hi. That's the philosophy behind Tam Smith's work as founder of Studio Three 49.

As a Sales Growth Strategist, she helps service founders build relationship-first sales systems through focused 1–3 day intensives — so they can stop relying solely on referrals, no cold pitching required. With 15+ years in sales leadership, Tam believes sales is an act of service. It's about what you give, not what you get. And when you serve well, the results always follow.

When she's not working with clients, you'll likely find her rock climbing or mapping out her next adventure with her Supermutt, Ila, in Durham, NC.

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Sales as ServiceBy Tamara Smith