Welcome to Episode #2 of our weekly podcast here at Miracle Ford! In this episode, we talk with General Sales Manager of Miracle Ford and Miracle CDJR (Miracle Auto Group). In this episode, we get to learn a little be more about Mark, his beginnings in the business, and he also shares about the benefits and details of Leasing vs Buying a new vehicle. Enjoy!
Transcript
John Haggard: 00:01 Welcome to the Miracle Ford podcast, where each week we hope you will be able to learn the best ways to purchase, maintain and accessorize your new or preowned vehicle and how to sell your vehicle for the highest resale value possible, when you’re ready. I’m your host John Haggard, and throughout each month, right here we’ll have different team members join us from Miracle to bring you tips that you can actually use. And by the way, we will also post a transcript of each podcast so that you can easily refer to it for information that you’d like to pull out right there at your fingertips. Today on the podcast, we’ve got Mark Ledford, he’s the general sales manager for the Miracle Auto Group, and that includes Miracle Ford in Gallatin. And Hey Mark, welcome to the podcast.
Mark Ledford: 00:41 Hey John, how you doing today?
John Haggard: 00:43 I’m doing great, man. Good to be here. You know, before we start, a lot of people want to know, well, who is it that I’m dealing with if I came down to Miracle today? Who are these people? So I thought it’d be kind of fun to learn a little bit about you, how you got in the car business, how long you’ve been, say at Miracle and just how did you get started?
Mark Ledford: 01:00 Fantastic. I love the business. I’ve been with the Miracle Group coming up on six years now. My father was extremely inspirational in bringing me into the business many, many, many moons ago. Been around the business for about 35 years now. Been in the business, so to speak, for, I’m coming up on but 25 years now. So, it’s a fun business to be a part of. And, again, my father was extremely inspirational in bringing me into the business.
John Haggard: 01:27 And how did you get started? Were you sweeping the lot, were you sweeping, you know, cleaning out bathrooms, what were you doing?
Mark Ledford: 01:33 Yeah, tell everybody all the time. You know, it’s Kinda funny because I’ve kind of worked in a lot of different areas. You know, from the time that I was a kid and really where I guess I could say I cut my teeth and started was just working in detail. You know, in the summer months growing up as a high school kid and in between summers and football practice and all that stuff, you know, just coming into work, and being around the business a little bit. It was fun. It was just meant to be for me, I guess.
John Haggard: 02:00 We know they always say, if you’re going to learn the business, learn it from the inside out and really start at the bottom rung and, and work, you know, work your way all the way up.
John Haggard: 02:09 So today’s topic is leasing versus buying a vehicle. A lot of people were asking questions about that. And of course that’s a real wide topic. You could probably spend maybe a couple of hours on that, but, we’ve asked Mark to help us understand some of the differences between leasing versus buying. And just to know how to make the right decision, how to save the most amount of money so you can keep that money in your pocket as much as you can. So I guess Mark, just from a summary standpoint, the difference between leasing and owning, what should somebody do? What are the factors that say, this is where you go, this is what you do?
Mark Ledford: 02:45 I think honestly, John, what we try to do is just sit down with the customer, have that d