Ashumi is the Founder and CEO of MAD Global and Future+.A multidisciplinary creative, producer, curator and entrepreneur; with a career spanning four continents from Mumbai, New York, Florence and London. She leverages fifteen years’ experience with producing award-winning Omnichannel multimedia content for luxury brands and a keen understanding of the rapidly evolving Web3 landscape when creating bespoke, digitally immersive experiences and projects.Ashumi is a keynote speaker and panelist on innovation and the importance of including gender and diversity when creating new digital realities and translating luxury in the metaverse. She is also currently a mentor for Outliers Ventures x Farfetch Web3 accelerator, founding member of London Women Leading Web3, ambassador for Mission Impact and on the advisory board for Huckletree, Metaverse Fashion Council and recently listed Top 100 Women of the Future,We talk at length about how Web3 is completely transforming the fashion industry, from digital twins, to digital provenance and how the different layers of extended reality will shape the way brands interact and build community with their customers.