Mission Marketing | Healthcare Marketing Podcast

Gina Daschbach takes an untraditional approach to marketing. Marketing that isn't digital is now considered unconventional. And that's what she's going for. If you want to stand out, you need to avoid the status quo. You can do this by leveraging print marketing.

Janae Sharp, founder of Sharp Index, a nonprofit working to solve physician burnout joins me on Mission Marketing to discuss burnout in healthcare and how health tech companies can approach this important issue.

Your total addressable market is likely smaller than you think. If you're practicing mass marketing strategies, there's a much more strategic approach you can follow. Listen in as Colin Hung shares valuable marketing insights.

Drive growth even with a small marketing budget with these growth hacking strategies from health IT pro Christine Slocumb.

Wondering if PR will work for your health tech company? According to Scott Collins, it's all about relationships.

Generate leads for your company with these simple tips. Listen as Eric Koch shares his advice on lead generation.

While the goal of sales is to sell, the goal isn't to sell to EVERYONE. On this episode, Pat Helmers helps us understand how to discover if the person you're talking to needs what you have to offer.

Does your marketing talk about what your company does? Or are you telling your customers you solve their problems. John Lynn, founder of HealthcareScene.com, shares just why a strategic, customer-centric approach to marketing is so important.

https://www.themissionmaven.com/podcast

I won't always talk about my story and more often than not, I'll have conversations with guests. For this first episode, however, I want to share how health technology changed my life and why it's so important to me that digital health, HIT, and health tech companies are successful. 

https://www.themissionmaven.com/podcast