Quit Victoria this week launched its annual Critics’ Choice initiative and is calling on high school students to get involved. Now in its 18th year, the program encourages students nationwide to watch and critique 11 anti-smoking advertisements from around the world, and vote on which is the most effective in deterring young people from smoking. Quit Victoria Director Dr Sarah White said with over 15,000 deaths caused by smoking in Australia each year, it’s as important as ever to get young people talking about the dangers of smoking.