MMBIZCAST

Many professionals who start a business because they're tired of working for a boss, get surprised when it's time to grow their business.  They must let go of their expertise to a large extent in order to continue to grow. I share some stories about my growth as a small business owner and how I had to ultimately let go of my engineering prowess to grow an engineering firm. If you're stuck at 5-10 employees, you may learn a lot by listening to this podcast.

One of the largest obstacles for a person to transition from an employee to a small business owner is how they thing about money. We tend to live in a reactionary state in our normal lives when it comes to handling money. When you start a business, you need to be very proactive. Learn five key lessons that can help you transition to a profitable money mindset as a business owner.

Have you ever gone into your office and it seemed dead after you lost a big deal? What if your office staff felt like they were in charge of their destiny and got energized about growing your business? Learn how Elmer applies Core Energy Coaching techniques to his business to turn gloom-and-doom into an excited staff ready to take on the world.

Marketing is the act of attracting clients to your business. In order to attract customers, you need a compelling message that tells your ideal clients that you provide a service they want and need. In our story today, Michael gets laid off from a job and he needs to quickly start up a profitable business. Otherwise, his young family spends their entire savings account. After trying to gain customers by begging friends and family, he finally learns how to create his own marketing foundation to attract the high-paying clients he needs.

Tim owns a marketing agency that is wearing him ragged. He has four employees, but he is the one who never gets to take time off for vacations for family activities. He is missing deadlines with important clients and feels like he is the only one who can do quality work. Learn how Tim turns things around with his advertising agency.

Putting the right price on your product or service can be stressful. If your price is too high, no one will buy your stuff. If your price is too low, you'll go broke. How can you set a price that will ensure that your company thrives? Learn how Paula learned that she could charge three times more for her nametags even though they were five times what other companies were charging.

As a professional it can be quite hard when it's time for you to stop being the expert. In fact, most business owners fail to make this transition to grow. If you want to become an entrepreneur, you must figure out how to flip the direction of wealth creation, expertise and work from you to your employees. It works best if you do it all at once. This process is called the FLIP. In our podcast, you can see how an engineer managed to execute the FLIP in his firm and how you can do it in your business.

Brooke is reluctant to let go of what she loves so much. She loves decorating buildings and designing amazing interiors. An annoying business coach tells Brooke that she must stop what she loves if she wants to grow her business. Learn how Brooke turns her interior design practice into a REAL BUSINESS.

Michelle is a hobbyist who found a way to turn her hobby into a business. The only problem is that her little business is draining her family's savings account. Coach Russ helps her with five simple improvements to dramatically improve business profitability and revenue. What could these five steps be? Can they help your business as well?

Stanley had owned a specialty engineering firm for the past 10-years, but could never seem to get his firm on "autopilot". He thinks he has his new competitive sales strategy figured out, but then discovers he's completely on the wrong track. How does Stanley get outside of his own head and get back on a growth path with his business?