Modern Musician's Survival Guide

What if building a sustainable music career meant creating your own opportunities instead of waiting for someone to discover you?

In this episode of Modern Musician’s Survival Guide podcast Ghenadie speaks with Brazilian pianist, cultural entrepreneur and mentor Simone Leitão about building an independent music career, developing projects, sponsorship and creating opportunities beyond the traditional classical music industry.

Originally from a small town in Brazil, Simone studied in Brazil, Norway and the United States before deciding to return to her home country and build her own artistic and entrepreneurial path. Over the years, she has developed concert series, festivals, educational initiatives and youth orchestra projects, learning how to navigate corporate sponsorship, fundraising and the business of classical music along the way.

Throughout the conversation, Simone challenges the idea that musicians must wait to be chosen by orchestras, concert halls or established institutions. She introduces a distinction between the existing music market and the opportunities musicians can create themselves through collaboration, networking and projects that bring value to communities and partners.

Drawing on her experiences in Brazil, she also shares practical lessons about approaching potential sponsors, understanding their needs, developing realistic budgets, dealing with rejection and building long-term relationships.

Topics discussed include:

• Building a career beyond the traditional classical music industry

• Why musicians should stop waiting to be discovered

• Understanding the existing market versus creating your own

• Networking inside and outside the music industry

• Identifying potential sponsors and funding opportunities

• Approaching companies with collaboration rather than simply asking for money

• Developing projects that respond to community needs

• Understanding the real costs of concerts and cultural projects

• Building relationships and dealing with rejection

• Using your existing network and personal advantages

• Protecting artistic development while running a business

• Online education, mentoring and creating additional income streams

• Setting goals, protecting practice time and staying consistent

The conversation offers a different way of looking at a professional music career. It is something musicians can actively design, build and develop.

Episode Links and Resources

Simone's website: http://simoneleitao.com/

Follow Simone on Instagram: https://www.instagram.com/simoneleitaopiano/

Conncet with Simone on Linkedin: https://www.linkedin.com/in/simone-leit%C3%A3o-d-m-a-7936302b/

Subscribe to Simone's YouTube channel: https://www.youtube.com/@simoneleitaoofficial4031

Connect with Modern Musician’s Survival Guide

LinkTree → ⁠https://linktr.ee/modernmusicianssurvivalguide

Free 15-minute clarity introduction call for musicians → https://tr.ee/Seu_ed1duN

In this solo episode of Modern Musician’s Survival Guide, Ghenadie introduces the basics of personal finance for musicians and the numbers that can help us understand where we actually stand financially.

Drawing from his own experience of learning to manage money more intentionally, he explores the importance of financial clarity: understanding what it costs to live, what it costs to maintain a music career, where income comes from and what individual projects really pay once time, travel, preparation and other costs are taken into account.

The episode also looks at the often-overlooked cost of time, the difference between stable and variable income, how different income streams can serve different purposes, and the bigger question behind all of these numbers: what kind of life do you actually want your money to support?

This episode serves as Episode 0 of a special series on money and personal finance for musicians coming in November 2026.

To prepare for the series, listeners are invited to use October to get clear on their own numbers: expenses, income, time, project costs and the financial goals they want to work towards.

Topics include:

- personal living expenses

- the professional costs of being a musician

- stable and variable income

- understanding the value of your time

- what concerts and projects actually pay

- allocating income intentionally

- defining financial and career goals

- using money as a tool to build the life you want

This episode is based on personal experience and educational resources and does not constitute financial advice.

Connect with Modern Musician’s Survival Guide

LinkTree → ⁠https://linktr.ee/modernmusicianssurvivalguide

Free 15-minute clarity introduction call for musicians → https://tr.ee/Seu_ed1duN

In this episode of Modern Musician’s Survival Guide, Ghenadie speaks with coach, consultant and trainer Eszter Bodnar about career redesign, changing definitions of success, and how musicians can build professional lives that actually fit who they are.

Originally trained as a lawyer, Eszter has spent years managing classical and contemporary music projects and working with musicians, ensembles and organizations. Through that work, she noticed how often musicians leave formal education highly prepared for the stage but far less prepared for the business, career and life decisions surrounding it.

The conversation explores why there is no single correct path through a music career, why visible models of success can be misleading and what happens when the career we once wanted no longer fits the person we have become.

Rather than treating change as failure, Eszter introduces the idea of career redesign: making smaller experiments, gathering information, adjusting direction and gradually building toward a professional life that feels more meaningful.

The conversation also explores:

• why career and life cannot really be separated

• defining success on your own terms

• portfolio careers and less visible models of success

• why changing direction does not mean you have failed

• loss aversion and the sunk cost fallacy

• using small experiments instead of making dramatic career leaps

• resilience, adaptability and curiosity as career skills• building a support network around change

• why musicians need to celebrate progress

• reconnecting with the “why” behind your work

• time management for musicians

• creating space by removing work that no longer serves your priorities

• weekly and monthly reviews

• managing projects, tours and competing priorities

• why being busy is not the same as knowing what you are building

A career redesign does not necessarily mean abandoning everything you have already built. Sometimes it means keeping what still works, changing what no longer does and giving yourself permission to build a path that fits you better now.

Episode Links and Resources

Eszter’s website: www.ebodnar.com

Follow Eszter on Instagram https://www.instagram.com/eszterworksandtravels/

Conncet with Eszter on Linkedin: https://www.linkedin.com/in/drbodnareszter/

Connect with Modern Musician’s Survival Guide

LinkTree → ⁠https://linktr.ee/modernmusicianssurvivalguide

Free 15-minute clarity introduction call for musicians → https://tr.ee/Seu_ed1duN

In this solo episode of Modern Musician’s Survival Guide Podcast, Ghenadie explores five signs that your music career might need a reset and what you can do when you start noticing them.

For musicians, September can feel like a second New Year. A new season begins, calendars fill up again, projects restart and it can be a useful moment to zoom out and ask whether the way we are working still reflects the career and life we actually want.

Sometimes the signs are obvious. But sometimes, on paper, everything looks good: there are concerts, work is coming in, perhaps the money is fine and yet something still feels wrong.

The episode looks at questions such as:

• What if the work you are doing no longer brings the same joy or meaning?

• What if you are working constantly but the financial side still does not add up?

• What if you keep saying yes to opportunities and then immediately regret it?

• What if the career you have built no longer feels aligned with what you want now?

• And how do you make changes when you have already invested years of time, energy, and identity into your current path?

Ghenadie also explores psychological barriers such as loss aversion and the sunk cost fallacy and why they can make it difficult to change direction even when we know something is no longer working.

A career reset does not necessarily mean abandoning everything and starting again. Sometimes it means stepping back, understanding what has changed, deciding what should stay, and making deliberate adjustments to the way you want to work going forward.

Connect with Modern Musician’s Survival Guide

LinkTree → ⁠https://linktr.ee/modernmusicianssurvivalguide

Free 15-minute clarity introduction call for musicians → https://tr.ee/Seu_ed1duN

In this episode of Modern Musician’s Survival Guide, Ghenadie speaks with flutist, composer and entrepreneur Alessandro Baticci about adaptability, skills and entrepreneurship in music.

Alessandro shares his journey as a musician, his experience navigating different musical and professional environments and the path that eventually led him to create Woodify Sound Solution.

The conversation explores what it means to build a sustainable career in music today, especially in a changing industry where technical ability alone is often not enough. They discuss the importance of flexibility, developing skills beyond performance, understanding opportunities and building projects, tools and assets that can support a musician’s work over time.

This episode is about understanding how musicians can expand their skills, adapt to changing circumstances, solve problems they care about, and build something meaningful around their artistic work.

Topics include:

• Alessandro’s musical journey and early influences
• the realities of building a music career in different countries
• how socio-economic factors shape opportunities in music
• navigating music education and career choices
• the skills modern musicians need beyond performance
• finding your unique voice and direction
• recognizing opportunities and knowing when to pivot
• building assets and projects as a musician
• the story behind Woodify Sound Solution
• entrepreneurship, adaptability and long-term career thinking

Chapters:

00:00 Introduction to Alessandro Baticci
00:31 The Journey of a Young Musician
04:31 The Socio-Economic Impact on Music Careers
09:30 Navigating Music Education and Career Choices
15:05 Skills for the Modern Musician
21:35 Finding Your Unique Voice in Music
26:14 Navigating Opportunities and Challenges in Music
29:13 Building Assets as a Musician
31:52 From Passion to Product: The Woodify Journey
36:53 Entrepreneurial Mindset in Music
40:57 Lessons Learned and Future Directions

Episode Links and Resources

Alessandro's Website: https://alessandrobaticci.com/

Follow Alessandro on Instagram: https://www.instagram.com/ale_baticci/

What Alessandro's videos on YouTube: https://www.youtube.com/@abaticci

Listen to Alessandro on SoundCloud:

Connect with Alessandro on LinkedIn: https://www.linkedin.com/in/alessandro-baticci-6930801b3/

Connect with Modern Musician’s Survival Guide

LinkTree → ⁠https://linktr.ee/modernmusicianssurvivalguide

Free 15-minute clarity introduction call for musicians → https://tr.ee/Seu_ed1duN

In this episode of Modern Musician’s Survival Guide, Ghenadie shares 7 practical ways he uses AI as a musician.

Rather than talking about AI in abstract terms, this episode looks at how AI can support the real work around a music career: content creation, brainstorming, writing, planning, business development, admin, research, organization and finances.

AI is not a replacement for musicians, creativity, judgement, or critical thinking. But when used thoughtfully, it can become a useful tool for reducing confusion, saving time, clarifying ideas and making the invisible work of a music career easier to manage.

Topics include:

• using AI for content creation and social media strategy

• brainstorming projects, themes, and ideas

• improving writing, communication, and marketing

• planning, strategy, and decision-making

• business and products development

• admin, research, contacts, and organization

• finances, scenario planning and practical life management

The episode also explores why AI is only as useful as the person using it and why musicians still need taste, judgement, experience and critical thinking when working with these tools.

Episode Links and Resources:

Be Your Own Manager and Ask Bernhard AI: https://beyourownmanager.com/

Free Social Media Clarity Prompt: https://tr.ee/oPCUq69gke

Connect with Modern Musician’s Survival Guide

LinkTree → ⁠https://linktr.ee/modernmusicianssurvivalguide

Free 15-minute clarity introduction call for musicians → https://tr.ee/Seu_ed1duN

In this episode of Modern Musician’s Survival Guide, Ghenadie speaks with Karen Khachatryan, founder of Notation AI, about classical music, video production and the role AI can play in helping performances reach wider audiences.Karen shares his journey from classical concert recording in Armenia to building Notation AI: a system designed to make high-quality classical music video production more accessible, scalable and responsive to the musical performance itself.The conversation explores why video matters so much for classical musicians and ensembles today, why traditional concert filming can be expensive and difficult to scale and how AI-assisted tools may help small and mid-sized orchestras, venues, and artists document their work more effectively.Topics include:• the origin and mission of Notation AI• why classical music video production is often difficult and expensive• how AI can support live concert filming and streaming• the role of video in audience engagement• opportunities and concerns around AI in the arts• how technology can help smaller orchestras and venues• what musicians can learn from working across music, film, and entrepreneurshipThis is not a conversation about replacing musicians. It is a conversation about visibility, access, technology and how classical music can communicate more effectively in the digital world.Episode Links and Resources:Notation AI Website: https://notation-ai.com/Connect with Karen on LinkedIn: https://www.linkedin.com/in/karennotationai/Recordings with Notation AI on YouTube: https://www.youtube.com/@Notation_AiConnect with Modern Musician’s Survival GuideLinkTree → ⁠https://linktr.ee/modernmusicianssurvivalguideFree 15-minute clarity introduction call for musicians → https://tr.ee/Seu_ed1duN

In this episode of Modern Musician’s Survival Guide, Ghenadie shares 7 small, practical ways musicians can get better at networking.

Networking is not about forcing conversations, collecting contacts or trying to “sell yourself” in every room. At its best, it is about showing up consistently, being genuinely interested, supporting others and building relationships over time.

This episode explores simple habits musicians can use to make networking feel more natural and sustainable, including:

• showing up where people are
• becoming genuinely interested in others
• building consistency and presence
• supporting peers without expecting immediate returns
• following up after conversations
• keeping track of contacts and relationships
• making real-life interactions easier through a clear introduction

A practical episode for musicians who want to build professional relationships without feeling fake, pushy or overwhelmed.

Episode Links and Resources

Main links → https://linktr.ee/modernmusicianssurvivalguide

The Modern Musician’s Networking System. A Notion AI template to help musicians keep track of contacts, follow-ups, opportunities and professional relationships → https://tr.ee/B9jQcx8IfB

Free 15-minute clarity introduction call for musicians →https://tr.ee/Seu_ed1duN

In this episode of Modern Musician’s Survival Guide, Ghenadie speaks with Martha Harreiter about conflict resolution, mediation and why conflict is a normal part of collaboration in music.

Together, they explore how musicians can approach conflict more consciously not only in professional settings, but also in the way they understand themselves, communicate with others and build healthier working relationships.

The conversation touches on:

• why conflict is a natural part of ensemble and professional life

• how self-awareness and emotional regulation shape conflict situations

• the difference between disagreement, moderation and mediation

• the role of personality and cultural differences in conflict

• practical ways to approach difficult conversations more constructively

• why not every conflict can or should be fully resolved

This is a thoughtful conversation about communication, collaboration and learning to handle conflict in a healthier and more professional way.

Episode Links and Resources

Martha's Website: https://www.marthaharreiter.com/

Konsens Kultur Website: https://www.konsens-kultur.com/

Follow Martha on Instagram: https://www.instagram.com/harreiterma/

Connect with Martha on Facebook: https://www.facebook.com/harreiterma

Listen to Martha on YouTube: https://www.youtube.com/channel/UCEiQuJmTvoupuXU0O8K_JaQ

Connect with Modern Musician’s Survival Guide

LinkTree → ⁠https://linktr.ee/modernmusicianssurvivalguide

Free 15-minute clarity introduction call for musicians → https://tr.ee/Seu_ed1duN

In this episode, Ghenadie explores 9 investments musicians often overlook: from mindset, health, and financial stability to relationships, business skills and mentorship.

This episode looks at the importance of:

• mindset and inner work

• non-musical skills like marketing, finance, and communication

• curiosity beyond music

• relationships, community, and networking

• financial stability and emergency planning

• health and well-being

• mentors, coaches, and outside support

• business awareness

• showing up in the right spaces

A practical reflection on what it really means to invest in yourself as a musician and build a career that is sustainable in the long term.

Connect with Modern Musician’s Survival Guide

LinkTree → ⁠https://linktr.ee/modernmusicianssurvivalguide

Book a Free Intro Call → https://tr.ee/PHZErq_DgQ