Modern Real Estate Marketing

Ever wondered how top real estate agents are leveraging video content to skyrocket their brand? Dive into today's discussion where we unravel the secrets behind effective real estate video content creation! (It's easier than you think).Summary:Join us as Breana Robbins, a seasoned expert in the realm of real estate video marketing, shares her journey from being camera-shy to producing 3-4 videos a week! From the importance of showcasing personality over professionalism to the power of t...

Remember the goals you set for your real estate business back in December and January? Have you thrown them out the window this year?We sit down with goal guru Justin Rabin to talk about he continues to gain traction both personally and professionally by setting and achieving his goals. If you have been struggling, this is the episode for you!Are you a realtor committed to setting big goals, but unsure about how to achieve them? In the ever-evolving real estate landscape, defining...

Today we explore the lighter side of real estate and the power of having fun in building your brand! Join Jason Rains with Re/Max Elite and Kevin Mochel from Modern Real Estate Marketing as we delve into the heart of enjoying the real estate journey and embracing an abundance mindset.Key Highlights:- The Joy of Real Estate: How having fun in what you do can make you stand out in a crowded space and resonate with your buyers and sellers.- Embracing an Abundance Mindset: Learn the vital role th...

What is the key to hosting real estate and client appreciation events that create community, win over followers and drive new business?Amy Robertson and Mindy Methner with the Amy + Mindy Homes and Lifestyle Team share their innovative approach to hosting real estate client events, blending creativity with professionalism. From staging homes to crafting personalized experiences, they reveal their secrets to success.Learn how to transform a typical client appreciation event into a magical...

Consumers are demanding better quality videos, and this includes real estate agentsWith the rise of platforms like TikTok, the demand for high-quality videos has surged dramatically. Tune in as we delve into the importance of video quality on platforms like Facebook, Instagram, LinkedIn, and of course, TikTok. We also reminisce about Vine and its lower-quality video content.Find out why and how to produce compelling content that not only looks professional but keeps the viewers engaged. Disco...

Our three vital videos every real estate agent should consider producing this month to boost their marketing strategies and strengthen their client relationships. We kick off with the importance of introduction/reintroduction videos and their frequency, then dive into the critical issues of waiving inspections. In our third video suggestion, we talk about market updates and how to communicate them effectively without overwhelming your audience. But wait, there's more! We're also thr...

Your Instagram engagement is down so what should you do? Don't panic; we've got you covered!We dive deep into why engagement decreases during summer and how new platforms can take the spotlight away from Instagram, such as the recent addition - Instagram Threads. We break down how to navigate these threads and how they provide an additional platform for engaging with your audience.We share proven tips for boosting Instagram engagement, emphasizing the importance of proactive engagement and au...

Realtors and loan officers, is the new Instagram Threads something you should jump on today?We're diving headfirst into the pros and cons of this game-changing platform. Buckle up as we explore the untapped potential that Threads brings to the real estate industry!Discover why being an early adopter on social media platforms is a game-changer and how Threads can give you that much-needed competitive edge. We think every real estate agent and lender should explore this new platform.Threads vs....

Welcome back to another Tuesday edition of Modern Marketing's Realtor Recap! We’re here to keep you updated on all the essential social media and marketing news that real estate agents need to be aware of. This week, we’re breaking down major updates from Meta, LinkedIn, Instagram, and YouTube and how they impact your online strategy.In this episode, we discuss the big news about Meta (formerly Facebook) selling its interest in Giphy to Shutterstock, which might change the way you’ve been usi...

How do you become the Real Estate Rookie of the Year in a highly competitive brokerage and how do you leverage your daily activities to drive business?In this exclusive interview with Krishon Harris, With ReeceNichols Kansas City, we discover how Krishon quickly rose to the top, beating the odds in an industry with high dropout rates for new agents. 🚀In this video, we cover:✅ Krishon's journey from McDonald's manager to real estate superstar 🌟✅ How his grandmother's influence and mentorship p...