The Mighty Content Challenge

Mojo Minutes - Looking at Content from the Beginner's Eye


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Jennifer opened this Mojo Minutes by celebrating the group's progress and achievements over the past month. She then introduced the topic of the "beginner's eye" or "beginner's mind" - the idea of reflecting on what it feels like to be new at something, and how that can inform our approach to content and teaching. We discuss how easy it is for experienced business owners to make assumptions and skip over basic steps that beginners need - if you have beginners in your ideal audience. But remember, even those who are experienced at something, started as a beginner.

The‘beginner’s eye’ or ‘beginner’s mind’ means clearing out all we know, our assumptions, preconceptions, experiences – and looking as if we are seeing for the very first time. What would it be like if you had no expectations?



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The Mighty Content ChallengeBy Jennifer Burke