MONETIZE IT - Turn Your Gifts, Knowledge, And Passion Into A Profitable Online Business.

The first thing I want to say is copywriting isn’t as complex or scary as many make it seem to be. With that said, if you want paying clients, you’ll need to either hire a copywriter or learn how to write copy yourself. The bad news is that a good copywriter is extremely expensive to hire (you get what you pay for). The good news is that writing copy is more of a science than an art. Understand the science and the rest takes care of itself.

At the end of the day you can think of copywriting as the science of using words to sell your programs / coaching / products. That includes words on your website, words in your emails, words in your videos (think video sales letter), or even words in your blog post and social media content.

Although I spent years studying copywriting (okay okay, I admit it. I’m a bit of a nerd), it really doesn't have to take years or even months to get good at it. If we can just understand some of the basics that make up copywriting and apply them to your copy right now, you’ll have a much easier time turning your ‘readers’ into ‘clients’.

In today's episode I want to take my top 5 top copywriting tips that, when applied, are more than enough to get you well on your way to converting website visitors, facebook followers, email list peeps, or even youtube subscribers into actual paying clients.

I’ve kept them easy to understand, simple to apply, and quick to test and see results. So if you’re ready to dive in and level up your copywriting game, this episode is for you!

Enjoy!

-Lucas

Welcome back to another episode coach! In this week’s episode we’re diving into unstoppable confidence and how to create a whole whack load of it!

I like to think of confidence as a magnet. The more confidence you possess, the more people (and clients) will be attracted to you because you speak your truth with conviction. More people will listen, and because you’re confident and unfazed by what people may think of you, you’ll talk, walk, and act in a way that’s totally unique.

If I had to pick out some key coaching business ‘success’ principles, confidence would be at the top of that list. It’s confidence that allows us to face fear head on, make quick decisions, and take bold action towards our dreams. It’s confidence that allows us to price our coaching at a rate we know we’re worth. It’s confidence that helps us set healthy boundaries and not say ‘YES’ when we really want to say ‘NO. It’s confidence that gives us the power to keep moving forward and doing the work because we KNOW we’ll figure it out, even if our immediate results may be telling us otherwise.

When I work with coaches on their confidence, I really only work on three core ‘pillars’. Once we understand the 3 key ingredients to confidence, we can quickly start building an unshakeable amount of it!

Ready to dive in?

Enjoy The Podcast!

-Lucas