Money and Media: Presented by FinCon

There are few things we enjoy more than getting together with the FinCon Community each fall.

It’s the highlight of our year, and we work the other 51 weeks of the year to make it an exceptional in person experience for Personal Finance creators and brands.

So it just sucks to say we’re not going to be able to gather in Long Beach in September.

We’ve spent the last few months working with the Long Beach Convention Center and it was not a decision anyone took lightly. However, given COVID-19 and the ongoing pandemic, it is simply impossible to hold #FinCon2020 as scheduled and cancellation is our only option.

It’s been a strange season for events, and we appreciate your patience as we’ve navigated this time of uncertainty.

While we’re completely bummed about #FinCon2020…

[Wait for it…]

We are thrilled to announce that #FinCon2021 will be taking place September 22-25, 2021, at the Austin Convention Center in Austin, Texas!

For more information, go to https://finconexpo.com/2020-update

Want to have a successful podcast? Marcus Garrett and Rich Jones from Paychecks and Balances share 5 smart tips for creating and growing a successful podcast.

This dynamic duo was so helpful during their 2018 FinCon Presentation that we had to invite them back for 2.0!

Rich and Marcus also discuss how their show came to be and the unexpected results that have come from producing their show for the last 7 years.

For more information, visit https://finconexpo.com/smart-podcast-growth-strategies-rich-jones-marcus-garrett

Are you ready to get serious about growing your YouTube Channel?

It all starts with taking the right steps. Talaat McNeely has grown his YouTube Channel to over 100,000 subscribers and he's sharing with us the steps that he took.

Talaat answers 4 questions from the FinCon Community about how to create better content and keep your viewers coming back.

For more, go to https://finconexpo.com/grow-youtube-channel-100000-subscribers

Want to grow traffic to your personal finance blog by improving your SEO?

Mike Pearson from Stupid Simple SEO shares the 4 phases of SEO improvement that any personal finance blogger can use to increase site traffic and generate more leads.

Tricia Rosen from Access Financial Planning gets a live one-on-one coaching session from Mike during this episode of the Money & Media Podcast!

Growing your mailing list is an excellent way to connect with your audience and grow your income.

Caroline Vencil shares how she grew her mailing list to over 30,000 subscribers and how is has netted her $3,000 per month. We discuss how she uses tripwires and freebies to increase her mailing list, her income, and her impact on her readers.

For more information, visit the show notes at https://finconexpo.com/tripwires-freebies-grow-mailing-list-income/

Are you looking to grow your podcast, but don't know where to start?

Lindsay Tjepkema, CEO of Casted, says it's time to create some SMART goals. Lindsay breaks down how we can successfully promote our shows, how we can get the most out of our content, and where she sees the world of podcasting going in the coming years.

For more information go to https://finconexpo.com/create-smart-podcast-goals-lindsay-tjepkema

Are you interested in building a podcast that truly helps people? Jen Smith and Jill Sirianni are the dynamic duo behind the Frugal Friends Podcast, nominated as Best New Personal Finance Podcast by Plutus.

They have grown their new podcast to over 600,000 downloads in less than 2 years and they are sharing with us how they did it.

Since they've grown their podcast together, we also discuss what it's like to partner up with another content creator and support each other along the way.

For more information, visit https://finconexpo.com/grow-podcast-downloads-2-years/

Want to increase your freelance writing rates? Ben Luthi shares how he got his start as a personal finance writer and how he has progressively increased his rates along the way.

Also, FinCon alumni chime in for this episode with their own questions on managing clients and productivity hacks.

For more information, visit the show notes at https://finconexpo.com/increase-rates-personal-finance-writer

The global pandemic has changed our way of life and it's also changing the way we do business. Money Coach Jillian Johnsrud shares how she is managing her financial coaching client relationships during the financial crisis.

We also hear from personal finance content creators Rich Jones and Kelan Kline as they navigate their brand sponsorships and find ways to keep their revenue strong while honoring the trust their audience has given to them.

For more go to https://finconexpo.com/money-coaching-financial-crisis

Has your small business been hit hard by the pandemic and financial crisis? Business Consultant and Serial Entrepreneur Tom Sylvester joins us to discuss how small business owners can not only survive but thrive in this difficult time.

In addition, we have FinCon Founder Philip Taylor sharing the details of the new Paycheck Protection Program (PPP) recently enacted in the United States. He shares how this relief program can financially support struggling entrepreneurs (including those in the FinCon Community).

For more information, visit the show notes at https://finconexpo.com/pivot-small-business-management-financial-crisis/

or the PPP at https://finconexpo.com/paycheck-protection-program-ppp/