What makes a brand champion? Are Super Bowl ads worth it? Is traditional advertising dying?

In this special Mailbag episode of Brand Champions, Jeff Rosenblum answers 7 big questions from listeners, tackling everything from word-of-mouth marketing to the future of advertising.

Topics covered:

✅ What is a brand champion—and why do they matter more than ads?

✅ Super Bowl ads vs. precision marketing—which actually works?

✅ The Wonder Woman moment—how streaming changed advertising forever.

✅ The one marketing book Jeff swears by.

✅ Why most brands are stuck in an outdated playbook—and how to fix it.

If you want to learn how to build a brand that people actually care about, this episode is for you

.📩 Got a question for Jeff? Email us at [email protected]