On this episode of the Direct Farm Marketing podcast, hosts Mike Parker and Amanda Berkey discuss the importance of driving traffic to a website for direct consumer farm brands. They emphasize the need for a comprehensive traffic strategy that includes organic and paid sources like social media and online directories. The hosts also highlight the significance of mobile optimization, user-friendly navigation, and up-to-date content for successful online marketing. Additionally, they mention the importance of user-friendly website design, authentic content, and effective marketing strategies in website design. Tune in to learn valuable insights on increasing visibility, reaching new audiences, and driving sales through website traffic and conversion rates.

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