In this episode of idk with Kay, host The Kay Prince sits down with media powerhouse Zach Stafford to discuss his incredible journey from journalist to producer and how his career has evolved across platforms like The Advocate, Grindr, and SiriusXM’s Vibe Check. Zach shares the lessons he’s learned from over a decade in media, reflecting on how traditional outlets like fashion magazines shaped his perspective on storytelling, culture, and advertising. We dive into his passion for authentic representation and the role that media, particularly advertising, plays in shaping societal views.

Zach also explores how Gen Z is pushing for a shift away from simply diverse casting to more authentic, lived experiences in storytelling. He highlights the importance of brands not just checking diversity boxes but crafting narratives that truly reflect the reality of their audience. From fashion to film, Zach offers insights into how media can better connect with today’s generation, making this conversation an engaging and thought-provoking listen for anyone in marketing, media, or storytelling.