idk with kay

• 🎙️ How brand storytelling is evolving in a tech-driven, Gen Z-first world 

• 🎙️ The power of intergenerational mentorship—what senior leaders can learn from Gen Z 

• 🎙️ Why brands need to stop chasing trends and start building real connections 

• 🎙️ The shift from mass marketing to meaningful, niche engagement 

This season of idkwithKay is all about true conversations through a lens of intergenerational mentorship—where Gen Z isn’t just the audience; they’re the ones shaping the industry. 

🚀 New episodes drop every other week! Subscribe and join the conversation. 

In the grand finale of #idkwithkay Season 3, host TKay Prince welcomes the incredible Andrea Sullivan, President of Vive by Vayner and former CMO of VaynerMedia, to explore the keys to unlocking your true potential. 🌟

Andrea shares her journey from global branding to launching Vive, a high-performance accelerator designed to help leaders thrive personally and professionally. From tackling imposter syndrome to embracing empathetic leadership, Andrea reveals how merging personal growth with professional goals can create transformational change.=

Discover the power of mentorship, the importance of integrating mental health into leadership, and how Gen Z is reshaping the workplace. Plus, get inspired by real-life stories of people who’ve used Vive to change their lives—and businesses—in just four months!

💡 Highlights from this episode:

Get ready to Vive, thrive, and rise! Listen now to close out the season with empowerment and inspiration.

In this episode host The Kay Prince, sits down with Dr. Stephanie Gutnick, Global Chief Strategy Officer at Billups, to explore how Out-of-Home (OOH) advertising is evolving to capture the attention of Gen Z and reshape the ad industry. They dive into why this generation connects so strongly with OOH, how data is transforming it into a performance-driven medium, and the creative magic that makes these campaigns so impactful. Packed with expert insights and fresh ideas, this conversation offers a new perspective on one of advertising’s most exciting channels.

In this episode of idkwith Kay, host The Kay Prince sits down with Carrie Seifer, Chief Customer Officer at GWI, to explore the power of generational mentorship and its role in shaping the future of marketing and leadership. Drawing from her extensive career at companies like IBM, Carrie shares insights on how Gen Z’s digital-first mindset is reshaping industries, the importance of balancing data with passion, and why staying open-minded is the ultimate anti-aging secret for leaders. Whether you’re a senior executive or a Gen Z trailblazer, this episode is packed with wisdom on navigating the evolving landscape of business and technology. Tune in and discover why “watch and learn” might just be the best advice for bridging generations.

In this episode, The Kay Prince sits down with Mack McKelvey, CEO & Founder of SalientMG, to explore the unique challenges and opportunities in the world of startup marketing. Mack shares insights from her 20+ years of experience leading transformative marketing strategies for high-growth companies and dives into the creation of Startup Marketer—an ecosystem designed to support marketers at every stage of their careers. 

Together, they discuss the power of community, the importance of investing in rising talent, and how today’s rapidly changing landscape demands agility and innovation. Whether you’re a seasoned marketer or just starting out, Mack’s perspectives on professional growth, upskilling, and cross-functional marketing are not to be missed. Tune in for an inspiring conversation packed with actionable advice and a fresh perspective on what it takes to succeed in marketing today! 

In this episode of IDK with Kay, host The Kay Prince sits down with Scott Falzone, Managing Director of Telecom at Google, to explore how shifting consumption habits—especially among Gen Z—are reshaping the world of digital advertising. Scott shares insights from his 18-year journey at Google, highlighting the evolution of ad tech, the power of creative storytelling, and the role of AI in improving targeting and reducing ad fatigue.

Tune in as Scott discusses how media consumption is no longer passive, how brands must adapt to the democratization of choice, and why great creative has never been more critical. Whether you’re in marketing, media, or simply fascinated by the changing digital landscape, this episode is packed with actionable takeaways on leadership, innovation, and the future of advertising.

In this episode of idk with Kay, host The Kay Prince sits down with media powerhouse Zach Stafford to discuss his incredible journey from journalist to producer and how his career has evolved across platforms like The Advocate, Grindr, and SiriusXM’s Vibe Check. Zach shares the lessons he’s learned from over a decade in media, reflecting on how traditional outlets like fashion magazines shaped his perspective on storytelling, culture, and advertising. We dive into his passion for authentic representation and the role that media, particularly advertising, plays in shaping societal views.

Zach also explores how Gen Z is pushing for a shift away from simply diverse casting to more authentic, lived experiences in storytelling. He highlights the importance of brands not just checking diversity boxes but crafting narratives that truly reflect the reality of their audience. From fashion to film, Zach offers insights into how media can better connect with today’s generation, making this conversation an engaging and thought-provoking listen for anyone in marketing, media, or storytelling.

In this episode of “idk with Kay,” host The Kay Prince sits down with Jason Schulweis, the Chief Commercial Officer at The Female Quotient. Jason shares his journey through the media and advertising industries, leading to his current role where he’s advancing gender equality in the workplace. We explore the impact of Gen Z on workplace culture, the importance of professional empathy, and how companies can authentically contribute to the fight for equality. Tune in for an inspiring conversation about leadership, mentorship, and the ongoing battle for gender equality in a rapidly changing industry.

Welcome to Season 3 of the idkwithkay Podcast! In this first episode, The Kay Prince sits down with the remarkable Meghan Hubert from 72andSunny. Meghan shares her inspiring journey as an out and proud lesbian, from her roots in Jersey to her vibrant life in New York City. As a key figure at 72andSunny, Meghan talks about her role in global corporate communications and how she celebrates the agency’s culture both internally and externally.

Throughout the conversation, Meghan discusses the importance of authenticity in the workplace, Gen Z's groundbreaking influence, and the power of inclusive advertising. Listen in as she reminisces about iconic ads like Britney Spears’ Joy of Pepsi and the NFL’s “Football is Gay” campaign and how these moments have shaped her career.

Join The Kay Prince and Meghan Hubert for an engaging and heartfelt discussion that underscores the value of being true to oneself and the impact of embracing diversity in the advertising industry.

Tune in now and be inspired by Meghan Hubert’s story and vision for the future of advertising!

Join host The Kay Prince and Katie Wall as they reflect on their experiences at South by Southwest this year and the enduring theme of authenticity in marketing over the years. From early social media to Gen Z trends, they explore how brands navigate staying genuine while adapting to new platforms. Gain insights into the evolving marketing landscape and the timeless importance of authentic communication.